Ashish Bhat

• Revenue and CPM growth for premium publishers with InMobi:- New game monetization pitches , SDK Upgrade pitches, client management, weekly reviews with publishers. • Demand Co-ordination : Information sourcing,Pricing and Inventory management. • Account optimization : Based on results analysis, floor and fill management. • Product coordination : for automation,proposals and testing ( Market to Product linking ).

• On-board and Integrate advertisers with InMobi m-commerce platform. • Optimize for advertiser KPI`s (roas,gmv,cpc,cpft,cps,cac,cir) – through product solutions and data/Trend analysis • Manage advertiser growth and user life-cycle : strategy, planning and execution - ( North America and South-East Asia ) • Manage advertiser relationships along-with all aspects of account management

• Key gaming accounts ownership - scale in revenue and relationship - optimization,new deals • Client expectation handling – taking commercial decisions to match ROI requirements • Cross selling and up selling new products, ad formats – using data driven insights • Working with the BD team to provide key inputs on pricing to strike global publisher deals

• China performance delivery (Top Accounts) • Mentor and on-board new team members • GDC quality check auditor • Interview potential CM candidates (Analytical skills and role fit)

• Provided marketing team with time and zone based demand analysis and recommendations • Identified demand and supply(operational) mismatches and gave recommendations to counter • Categorized and quantified reasons for trips not served and cancelled • Gave recommendations based on driver shift utilization analysis

Marketing,Operations and Supply chain management

Electronics,Digital signal processing,Electrical circuit mechanisms and various microelectronic research studies.