Maryna Rozumna

• Implementation of brand strategy – Gerber baby food and Nestlé growing up milk in Ukraine • New product launch and post evaluation • Development of 360° communication plans, brand positioning (ATB, BTL, Digital) • Preparing presentations and reports for sales teams, medical representatives and top management • Cross-functional cooperation on development of pricing strategy, demand forecasting, sales tracking and analysis • Marketing budget planning and control • SAP CRM implementation super user

• Assistance in product certification and registration in collaboration with local authorities in Ukraine and producers in Germany, Poland, Spain and Netherlands • Control over regional distribution of printed materials • Reporting and database support for business activities • Payments control, interaction with finance department • Administrative support and travel management for senior staff • Organization of meetings. General support to visitors

• Procurement and monitoring of office supplies and common goods inventory • Assistance in negotiations and initiation of business partnerships with external vendors • Conduction of tenders • Administrative Support and travel management • General support to visitors • Phone call management and correspondence control

• Planning BTL events • Promoter training • Support of recruitment, selection and management of promoter teams • Coordination of promoter timetables and attendances • Monitoring and appraisal of individual promoter performance

• Product promotion • Product presentations, creating positive product image and leading customers to product purchase • Distribution of product samples, brochures, flyers and other marketing materials • Reporting of promotion-relevant information (interest level, questions asked, number of samples/flyers distributed etc.)

Rechnungswesen und Wirtschaftsprüfung

Englisch und Grundschulunterricht