Svitlana Trofymenko

Angestellt, B2B Marketing Manager, AUTO1 Group

Berlin, Deutschland

Über mich

B2B marketing manager with over the past 8 years. I've been lucky to represent and shape some of the most exciting B2B tech companies in the world. I love to achieve great business results with integrated marketing campaigns that drive customers from awareness to purchase. Experienced in managing multicultural distributed teams of copywriters, designers, web developers, and seasonal contractors. I am at my best when I believe in the mission of the company in which I am a part of, and key decision-makers are united in a commitment to positively impact cultures, communities, and peoples. Key skills: product marketing, go-to-market strategy, lead generation, media relations, brand management, problem-solving, team leadership. Key tools: communication, collaboration, information synthesis, creative thinking, and curiosity. Read 18 books in 2020.

Fähigkeiten und Kenntnisse

Marketing
Branding
SEO
Public Affairs
Online Marketing
Advertising
Advertising planning
Marketing Planning

Werdegang

Berufserfahrung von Svitlana Trofymenko

  • Bis heute 3 Jahre und 3 Monate, seit Apr. 2021

    B2B Marketing Manager

    AUTO1 Group
  • 5 Monate, Juli 2020 - Nov. 2020

    B2B Marketing Manager

    Zertificon Solutions GmbH

    Zertificon Solutions GmbH is an IT security company headquartered in Berlin, Germany established in 2004. The team of 100 employees delivers software for centralized email encryption, signing, and file transfer to over 800 companies from the energy, finance, insurance, automotive, engineering, public service, healthcare, pharmacy, accounting, legal and other sectors. Zertificon’s software products carry the “IT Security Made in Germany” quality seal from the German association for IT security, TeleTrust.

  • 8 Monate, Sep. 2019 - Apr. 2020

    Public Relations & Marketing Manager

    3DLOOK

    A startup disrupts fashion retail with its 3D body scanning technology. My role was to drive awareness and understanding of the brand globally. I was working in close collaboration with the US-based Chief Strategy Officer. Reported to the CEO.

  • 3 Jahre und 2 Monate, Juli 2016 - Aug. 2019

    Head of Sales and Marketing

    Epicflow Project Management Software

    In 2016, I've started as the only full-stack marketer and within a year I was managing a team of three people. In 2018, I was promoted to Head of Sales and Marketing, and since then had been orchestrating all marketing and sales activities. Managed a team of five people and coached three people. Reported to the CEO.

  • 3 Jahre und 5 Monate, Apr. 2016 - Aug. 2019

    Marketing Manager

    HYS Enterprise

    -> 90% committed to its in-house software product, Epicflow. -> Consulted on marketing-related issues and PR tools. -> Conducted job interviews and hired a marketing team. -> Content and event management.

  • 1 Jahr und 2 Monate, März 2015 - Apr. 2016

    Digital Marketing Manager

    Daxx

    -> Inbound lead generation. -> Contributed to the content management strategy. -> Developed a content plan: landing pages, blog posts, presentations. -> Cooperated with customers and converted their experience into case studies. -> Set up email lead nurturing campaigns. -> Managed KPIs by updating dashboards and generating reports. -> Found, negotiated, and set up partnerships.

Sprachen

  • Englisch

    Fließend

  • Deutsch

    Grundlagen

Interessen

Marketing-Kommunikation
Marketingstrategie
IT-Staffing
Skifahren
Project management

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