Yu Xiang
Angestellt, Specialist Market Monitoring and Surveillance, Commerzbank AG
Frankfurt, Deutschland
Über mich
I currently work as a Business Analyst at American Express in Germany. My main responsibilities include: • Build reports and dashboards to develop business insights that enable us to drive comprehensive strategies, make fact-based decisions and track business outcomes • Provide strategic insights to help the marketing team identify the target groups, improve campaign strategies and promote efficiency • Conduct value-added analyses to drive business growth I graduated from the University of Southern California with a Master of Public Policy Analysis and a Certificate of GIS in December 2011. After my graduation, I worked at ICON Aircraft as a Site Selection Analyst before moving to Germany in August 2012. I worked at Acxiom Germany between 2013 and 2019, where data mining and modeling were my main responsibilities. Technical Skills: Python SQL Power BI SAS MS Office
Werdegang
Berufserfahrung von Yu Xiang
• Create regular reports and dashboards to deliver insights on business performance and evaluate campaign results • Conduct analyses on customer spend/attrition behaviors, help the acquisition and marketing team identify target groups, optimize marketing strategies and develop solutions to drive business growth • Support decision-making in ongoing projects across teams by providing analytical solutions to deliver successful business results • Compile and test data for business consumptions
• Compiled data for COSMOS GeoManager; computed derived metrics based on official data; identified deviations and errors in the data • Analyzed data for Mikrotyp ; computed variables on address-level in different sectors, developed and improved calculation methodology • Identified and rectified errors within Acxiom’s Street Directory ; engaged in a project with a scope of more than 16 million street segments in Germany • Coordinated with different departments in the final phase of product testing
7 Monate, Dez. 2011 - Juni 2012
Site Selection Analyst
ICON Aircraft
• Mainly assisted in ICON’s site selection project for new headquarter and manufacture location • Built ICON World models with Google SketchUp and Google Earth • Provided support for ICON’s market development in China
4 Monate, Aug. 2011 - Nov. 2011
Research Intern
Milken Institute
• Conducting researches on The Aging Initiative and The Obesity in OECD Countries, main responsibilities include data gathering, formatting and conducting statistical analysis with Stata and Excel
4 Monate, Juli 2011 - Okt. 2011
Consulting Associate
KW3 Consulting LLC
• Conducting Industry and Market researches on High Technology, Banking and Healthcare, predict market conditions and key technology trends • Develop Business Strategies for KW3 Consulting LLC
5 Monate, Jan. 2011 - Mai 2011
Database Administrator
USC Dornsife Office of Advancement
• Manage donations, duties include processing gifts, giving donors hard/soft credits and interdepartmental accounting • Manage donor’s account through Kuali, Salesforce and Contributor Relations System • Maintain regular basis communication with Alumni and grant-makers
4 Monate, Sep. 2010 - Dez. 2010
Corporate & Foundation Relation Intern
USC Dornsife Office of Advancement
• Assisted in projects with foundations and corporations, conducted more than 30 fund-raising researches, researches included top 20 corporations in Los Angeles and San Diego area, sponsorship for science speaker series in higher education institutions, providing advice in the solicitation • Used CRM software including Salesforce, Foundation center and Contributor Relations System to identify gifts and grants opportunities for the USC Dana and David Dornsife College of Letters, Arts and Sciences
Ausbildung von Yu Xiang
2 Jahre und 5 Monate, Aug. 2009 - Dez. 2011
Public Policy Analysis
University of Southern California, USA
Statistical Analysis, Spatial Analysis and Decision Analysis
3 Jahre und 10 Monate, Sep. 2005 - Juni 2009
International Relations
Guangdong University of Foreign Studies, China
Diplomacy and International Politics
Sprachen
Chinesisch
Muttersprache
Englisch
Fließend
Deutsch
Fließend