Anastasia Kirikova

• Prepares employees and C-Suit of MAN GmbH, TRATON Group SE, Luxoft GmbH, Eni S.p.A., Knorr-Bremse GmbH for missions abroad • Develops customer targeted training programs in Intercultural Competence and foreign languages

• Developed business plan and online marketing strategy, conducted SWOT, market, competitors and target group analysis, website, newsletter, SEO & SEA optimizations • Planned clinical studies projects, resources and budget; targeted B2B clients (hospitals, med personnel)

• Designed product value and business strategy, marketing materials and a website, built a solid B2B client base globally and generated constant revenue flow within 2nd year. Planned and managed projects simultaneously. • Found alternative suppliers, organized on-side production and deliveries, planned developed cross-selling&brand • Prepared product launch: supported hospitals in approval process, implemented billing strategies, trained personnel

Coordinated installation teams, projects, purchased chemicals, equipment, managed delivery and aftersales.

Medical devices for Intraoperative 3D cancer imaging. • Conducted market and competitor analysis • Developed product launch strategy on a new market, generated leads, maintained customer relationships globally

Conducted research in Human Rights and Political Conflicts, Interstate Relationship, European Law. Drafted reports, analyzed Debates and Sessions of Parliamentary Assembly, organized political party events, coordinated its activities, provided translations and interpreting service.

Software solutions for cinema and theaters for ticketing, scheduling, accounting and bookkeeping. B2B • QA: Ran tests for desktop and mobile end devices, integration tests for the updates, developed new test scenarios with Visual Studio Test, analyzed log-files • CRM: provided troubleshooting and multilingual hotline service for avg. 30 customers daily, monitored running services, solved technical issues reported by clients on the go

Leasing private properties for travelers. B2C • Provided multilingual hotline and complaint management • Designed customer-tailored offers, CRM, online media

Analyse und Planung zum Management von Finanzen, Investitionen, Finanzierungen, Projekten, Businessplan, Marketing und Verkaufsstrategien (Marktforschung, Werbung, Produkt-, Preis-, und Kommunikationspolitik)

Initiierung, Planung, Realisierung, Monitoring und Controlling des Projektes, Ablauf-, Termin-, Kapazitäten- und Kostenplanung

Bilanzierung, Jahresabschluss, Unternehmensanalyse, Inventur, GuV, Unternehmensziele, Kennzahlen, Rentabilität, Liquidität, Cashflow, Produktivität, Eigenkapital, Kostenrechnung, Deckungsbeitrag und Preiskalkulation, Break-Even-Point, Wirtschaftsrecht, Rechstformenwahl, Haftung, Insolvenz, Prokura

Strategie, Zielsetzung, Website Mockup, Image/Brand Creation, SEA, SEO, crossmedia and Social Media strategies, Kennzahlen, KPIs

Creative Mindset, Business Fiction, Kreativitätstechniken, Design Thinking, Präsentationstechniken, digitale Geschäftsmodelle, Künstliche Intelligenz AI, IoE (Internet of Everything), IoT (Internt of Things) Business Model Generation, Value Proposition Design, USP

Geschäftsmodelle, Business Model Canvas, Value Proposition Design, Kundennutzen, USP, Kundenanalyse, Geschäfts-, Stakeholder-, Markt-, Wettbewerbanalyse, Strategie, Customer Experience Management; Risikoanalyse, Produktkosten, Wachstumsstrategie, Recht, Patente, Changemanagement, Digitalisierung

Co-Creation Business Camp: Developing Innovative Business Model for Gebrüder Weiss GmbH (Logistics) Business Model Canvas, Patterns, Strategy, Design Process. Training on Personal, Team and Entrepreneurial skills (in English)

Business Planning; Product and Services, Market Research, Business Model/Strategy, Marketing, Chances/Risks, Finances, Best/Worst Case Scenarios, Realization, Presentation skills

Cultural Diversity in Organisation; Intercultural Training Competence; conflict solving in multicultural teams of employees, human resources management; International Marketing; Field Research; psychology of human behavior

Philosophy of Advertising and Marketing, brand creation

Philosophy and marketing, Psychology, Political Studies; Social Studies; Research Projects, Interviewing, Conferences and Publications, developed educational programs, Architecture, Arts