Andreas Niedergesäss
Angestellt, Geschäftsführer, Elakari Estate GmbH
Abschluss: Diplom-Betriebswirt FH, Heinrich Heine Universität Düsseldorf
Düsseldorf, Deutschland
Werdegang
Berufserfahrung von Andreas Niedergesäss
Bis heute 3 Jahre und 6 Monate, seit Dez. 2020
Geschäftsführer
Elakari Estate GmbH
Bis heute 4 Jahre, seit Juni 2020
Geschäftsführer
Elakari GmbH
Bis heute 10 Jahre und 2 Monate, seit Apr. 2014
Business Advisor
Licensing, Brand Management, Consumer Products & Retail
Collaboration with corporate stakeholders to sustain brand recognition andextension, establish pipelines for distribution, and target mainstream and niche marketing channels.
1 Jahr und 2 Monate, Apr. 2019 - Mai 2020
Executive Vice President Business Development
Elakari GmbH
Project development and acquisition. Business Development leisure & sports entertainment.
4 Jahre und 7 Monate, Sep. 2014 - März 2019
Director EMEA - Directors´ Board Member
Character World Ltd.
Directed EMEA business operations, sales and marketing, licensing, media, strategic planning, budgets, and P&L. Worked with global brands of the entertainment, gaming and fashion industry.
4 Jahre und 1 Monat, März 2010 - März 2014
VP, Nickelodeon Viacom Consumer Products Northern Europe
Viacom International Media Networks / MTV Networks
Established and built a business unit to achieve double digit million royalty turnover and to sustain operations at the local level on nine-figure retail turnover based on Viacoms´ IP´s MTV, VIVA, Nick and Comedy Central. Directed Sales, Marketing, and Retail operations covering consumer products across all licensing and merchandising categories in Northern Europe and achieved all P&L goals.
1 Jahr und 2 Monate, Jan. 2009 - Feb. 2010
VP, Nickelodeon Viacom Consumer Products GSA
Viacom International Media Networks / MTV Networks
Directed German Sales, Marketing, and Retail operations covering consumer products across all licensing and merchandising categories in Germany, Austria and Switzerland.
2 Jahre, Jan. 2007 - Dez. 2008
Senior Sales Manager Merchandising & Licensing
RTL DISNEY Fernsehen GmbH & Co. KG
Managed SuperRTL´s IP portfolio to achieve marketleadership in Merchandising and Licensing, GSA. Motivated and steered team of Category Sales-, Marketing- and Retail Managers to achieve annual Media corporation- and licensing revenue in the double digit millions.
2 Jahre, Jan. 2005 - Dez. 2006
Category Sales Manager Merchandising & Licensing
RTL DISNEY Fernsehen GmbH & Co. KG
Built Sales and Media categories in Publishing, Stationery, FMCG (Health &Beauty/Food & Beverages). Initiated business relationships with international suppliers of fast-moving-consumer-goods in media such as Henkel and Unilever.
1 Jahr und 8 Monate, Okt. 2002 - Mai 2004
Marketing Leader / Senior Management Consultant
in.arbeit Unternehmensberatung GmbH
Initialised full Corporate Identity from scratch and managed third party ad agencies and external consultants. Directed strategic marketing and communication planning for B2B insurance markets.
11 Monate, Nov. 2001 - Sep. 2002
Director Marketing
cult factor GmbH
Directed license acquisition, product management, purchasing, resourcemanagement, product development, and manufacturing in SEA. Led Product Managers and directed advertising agencies.
1 Jahr und 5 Monate, Juni 2000 - Okt. 2001
Director Marketing
à la carte GmbH
Directed license acquisition, product management, purchasing, resourcemanagement, product development, and manufacturing in SEA. Led team members in Marketing/PD and PR/Media. Bank Procurement.
1 Jahr und 2 Monate, Apr. 1999 - Mai 2000
Product Manager
á la carte GmbH
Product Management Toys & Games, Apparel & Accessories and Stationery & Gifts.
1992 - 1995
PR Manager / Werbekaufmann
Coplan GmbH / Coplan PR
Public Relation Fashion and Lifestyle.
Ausbildung von Andreas Niedergesäss
1995 - 1999
Wirtschaftswissenschaften
Heinrich Heine Universität Düsseldorf
Marketing / Handel
Sprachen
Deutsch
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Englisch
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