Andy Makeev

• Championed e-commerce and SEO initiatives, propelling a 24% growth in digital sales and enhancing online customer engagement. • Developed and executed 12+ innovative ecommerce strategies, aligned with SEO best practices, which led to a significant 13% increase in online traffic and an 8% improvement in conversion rates. • Oversaw e-commerce operations that included 10+ comprehensive audits and reports annually, contributing to a 35% revenue growth for our top accounts.

• Led new business initiatives, securing 3 clients for Mindshare Russia's E-commerce in 9 months. • Improved a key FMCG client's market position from 4th to 1st. • Built strong client relationships, enhancing service to 20+ clients across sectors. • Managed departmental budgeting with CFO, optimizing financial performance. • Boosted GroupM's e-commerce visibility and facilitated SEO knowledge exchange. Standardized tools for operational efficiency across GroupM Russia.

• Developed and executed a comprehensive promotion strategy for the company's internal projects, leading to a 40% surge in lead generation across various channels within the first year. • Oversaw the successful implementation of an advanced CRM system, resulting in enhanced sales conversions and a 50% improvement in lead response times.

• Spearheaded the SEO department, achieving a 40% year-over-year increase in organic traffic by selling services to top-tier clients and establishing robust contracts with company CEOs. • Directed meticulous research on search engine algorithms and performed comprehensive technical audits, resulting in enhanced site performance and a 25% increase in maintained project rankings within competitive regions like Moscow, St. Petersburg, Kazan, and Krasnodar.