Dipl.-Ing. Carsten Schade

Market & Competition Intelligence, Strategic market reports and ppts. for Senior Leadership Management EMEA & US Headquarters, Macro & Micro Industry Trend Watch. PAM Market Evaluations, Quarterly Performance & Business Strategy Reviews. Industry & Country analysis for BSR meetings (Inflation rates, GapEx, GDP, CAGR, IP, PMI manufacturing forecasts, war & oil crises, 2030 & 2050 sustainability goals and its effects on focus industries). Lead generation & account profiling (ABM marketing & CRM dashboards)

Via Beniers Consultancy I work as Freelancer in the field of Senior Marketing Management (B2B & B2C), Business & Market Analyst, PR & Communication for different companies in EMEA. I analyze markets, look for business opportunities, launch products & services, bring companies together with new strategic partners and do business development. In addition, I am following an intensive 1-year ICT Bachelor Studies to become an expert for Business Intelligence & Big Data Analysis Projects in 2020.

Marketing Intelligence, Research, Consulting and Strategy Planning for leading Cyber Security Company Fox-IT International & NCC Group (all Business Units): - Managed Security Services, Managed Detection & Response (MSS MDR SOC) - DetACT (Cyber Security Solutions for Banking Business Unit) - Threat-Intel: Cyber Threat Management, Fraud Detection & Prevention (FDP) - High Assurance Products (Data Diode EAL7+ for military & critical infrastructures) - NCC Escrow (Software & Services)

Marketing Manager EMEA Demand, Energy & Sustainability Services (ESS), Schneider Electric Global Solutions, Capelle (NL) (www.schneider-electric.com) Tasks: - Responsible for Demand Business for EMEA. Planning and execution of Digital Marketing. Working with lead generation program Sales Force (Marketing Dashboards, MQL's, Marketo Marketing automation, use of ABM Marketing (Account Base Marketing Approach), preparing partner events & webinars

- Responsible for the complete marketing and product introduction in EMEA - Set-up marketing of new business units and monitor 25 existing BU’s: Industrial Automation, IT products, Solar, UPS & Consumer Power, Automotive and more. - OEM business & Consumer branding: Delta UPS, Vivitek Projectors, Innergie Focus: B2B and B2C markets, partner & channel programs - Marketing Business Planning, Strategy- and Budget planning - Business and competition intelligence

When I joined Belkin Europe, it was a startup company where working processes needed to be developed from scratch. Leading the marketing and sales department, being creative, taking the initiative, operating effectively in a fast moving & stressful environment is as essential as the market knowledge one needs to have in the PC consumer market. In spite of this senior & challenging position I decided to stop after 9 months with Belkin because I choose to finish my studies first before May 2000.

Ba. Marketing Diploma in int. Marketing & Management

Studies International Marketing and Management, various IT related subjects

Working and Studying at the same time