Connie Hwong

- Developed and implemented ABB’s global social media strategy, building corporate channels into best-in-class B2B thought leadership platforms (under my tenure, ABB was named one of the 50 Most Influential Manufacturing Brands on LinkedIn in 2015). - Created company-wide guidelines for and advised ABB’s global network of social media managers and digital communicators.

In addition to my previous duties as community manager, I worked across the marketing, editorial and sales teams to drive social media marketing strategies for Gigaom, Gigaom Events and Gigaom Research.

I worked with the marketing and editorial teams to serve as voice of the brand to all GigaOM and GigaOM Pro community members (readers, subscribers, analysts, curators, members) on our sites, in online social networks and social media, and at events/offline. I helped build relationships online and act as a key conduit to driving digital engagement among our users.

(Formerly known as Aol) - Worked closely with marketing & product teams to establish and implement a social media strategy for AOL's consumer products, including the relaunch of AIM, A/V by AIM, AOL Mail, About.me, & Games.com - Developed guidelines for product marketing managers to manage their products' social media presences - Developed best practices for relevant social media accounts - Designed a clear, effective workflow for managing support requests received/discovered through social media

· Responsible for developing, researching, and producing compelling content for Zendesk's corporate blog that reinforces Zendesk's role in pioneering customer service and customer engagement relationships.

Jaipur, India