Cristian Scurtu

Angestellt, Senior Conceptual Copywriter (International), SAATCHI & SAATCHI Düsseldorf

Düsseldorf, Deutschland

Über mich

Fifteen years of creative output in Europe and the UAE. Work published, shortlisted and awarded in regional and international advertising festivals and publications. Passionately involved in various blockchain and NFT open-source projects. Some of the clients I've worked for: Mazda Europe, Isuzu, P&G, Unilever, Mondelez, Nestle, Pepsico, Raiffeisen Bank, Volksbank, Rompetrol, Petrom, HBO, Romtelecom, SAB Miller, JTI.

Fähigkeiten und Kenntnisse

Concept
Ideation (idea generation)
Copywriting
Advertising
Digital
Advertising Campaigns
Award
Automotive
FMCG
New Media
Blockchain
Experimental
Social Media Marketing
Social Media Advertising

Werdegang

Berufserfahrung von Cristian Scurtu

  • Bis heute 1 Jahr und 8 Monate, seit Okt. 2022

    Senior Conceptual Copywriter (International)

    SAATCHI & SAATCHI Düsseldorf

  • Bis heute 5 Jahre und 5 Monate, seit Jan. 2019

    Social Media Consultant

    choosebitcash.com

    choosebitcash.com is a blockchain open source project. I help them as a volunteer with community management and social media consultancy.

  • 5 Jahre und 8 Monate, Feb. 2017 - Sep. 2022

    Senior International Concept / Copywriter

    Wunderman Thompson Germany

    Copywriter for Mazda Europe at Team Cosmo Düsseldorf. Generating concepts and ideas, writing copy for branded materials to be adapted all over Europe. Developed successful social media concepts implemented with zero budget. Guiding juniors into learning conceptual thinking.

  • 7 Monate, Dez. 2020 - Juni 2021

    Head of Social Media

    stater.co

    Stater.co is the first NFT blockchain lending platform. I was in charge with giving shape to the looks and feel of their Social Media accounts, posts and writing PR articles on news and future plans.

  • 2 Jahre und 5 Monate, Jan. 2018 - Mai 2020

    Head of Social Media

    webdollar.io

    webdollar.io is the easiest to use blockchain ever to be built. I was in charge with online exposure campaigns. stunts, giving shape to the looks and feel of their Social Media accounts, posts and writing PR articles on news and future plans.

  • 9 Monate, Juni 2016 - Feb. 2017

    Freelancer - Concept / Senior Copywriter

    Mercury360 / Saatchi & Saatchi / others

    Freelanced for two of my ex agencies in Romania (Saatchi & Saatchi, Mercury360 - also hired for 3 months again). Helped securing their most important clients (banking and alcoholic beverages).

  • 1 Jahr und 2 Monate, Mai 2015 - Juni 2016

    Senior Copywriter

    Saatchi & Saatchi Dubai

    In charge of P&G's Ariel in Middle East and North Africa. Also worked for Isuzu and Cadillac.

  • 1 Jahr und 7 Monate, Okt. 2013 - Apr. 2015

    Senior Copywriter

    Saatchi & Saatchi Bucharest

    In charge of Milka. Created the most effective campaign ever to be made for chocolate in Romania - "It's OK to chocolate!" Also worked on Rompetrol and Raiffeisen Bank. Won a pitch for HBO by scribbling ideas while sipping a beer on the beach.

  • 2 Jahre und 5 Monate, Mai 2011 - Sep. 2013

    Copywriter / Senior Copywriter

    Graffiti BBDO

    Concept / Copywriter. The agency that called me a Senior for the first time. Won Effies for my main clients: Gold (Ursus - beer), Silver (Raraul MBS - packed food) and another Silver (Prigat). Main creative on the biggest beer brand in Romania (Ursus).

  • 3 Jahre und 10 Monate, Aug. 2007 - Mai 2011

    Concept / Copywriter

    Mercury360

    Mercury360 is the biggest Romanian independent agency. Worked for Nestle, Ursus Breweries (Ursus, Grolsch, Peroni, Timisoreana), Dr. Oetker and others. The most awarded person in the agency since it's foundation. First time the agency got mentioned in Cannes - National Diploma for print.

  • 11 Monate, Aug. 2006 - Juni 2007

    Trainee / Junior Copywriter

    Brands & Bears

    For three months I was an intern. After proving myself I was hired as a Jr. Copywriter. Worked for Unilever, Ringier and BIC. Won my first pitch here.

Sprachen

  • Englisch

    Fließend

  • Rumänisch

    Muttersprache

  • Deutsch

    Grundlagen

Interessen

Experimental Technology
Reading
Writing
Short Films
Advertising
Street art
Video Games
Social Media
Art
Blockchain

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