Daniel Greiner

Data Analysis · Marketing Strategy · Marketing Automation · generative AI · Content Development · Growth Marketing · Online-Marketing · Growth Hacking

Growth Marketing - Financial Services B2C - Automated wealth management • Responsible for growth strategy and growth experiments • Identifying growth opportunities in the areas of product positioning and marketing. • Conversion Optimization of marketing and sales funnel.

Empowering SaaS Providers • Development of political initiatives in the interests of SaaS providers • Development and launch of blog & SaaS leader interview series • Identifying and developing business opportunities and strategic partnerships • Devised new positioning and pricing to support product vision and business development

Applause is the world leader in distributed, remote & at-home digital testing. • Identifying strategic business targets and developing new business opportunities • Consulting and presenting complex software and services to enterprise customers • Establishing sustainable relationships with product managers and other key decision-makers from target organizations • Profitably utilizing cross-industry market trend analysis for sales outreach • Developing and implementing sales supportive marketing strategies

SaaS solution for Media Agencies • Increasing sales by developing new pricing structures and optimizing funnels • Improving conversion rates through competitive analysis and implementation of customer centric positioning strategies • Enhancing brand exposure by showcasing sustainable company values • Implementing innovative sales strategies to achieve business goals and ensure long-term profitability

SaaS Accounting and Billing • Developing innovative add-ons by integrating third-party providers • Managing sales partnerships and technical integrations of third-party providers • Implementing and steering affiliate marketing programs • Closely cooperating with sales, marketing and product management • Optimizing funnels and coordinating innovative marketing and sales strategies

Accounting and Payments SaaS • Spearheading product line diversification to penetrate wider markets • Managing operations of the Brazil site in the fields of B2B SaaS and payments • Developing highly converting paid ads for social media platforms, resulting in a boost of user numbers and enhanced market penetration • Conceptualizing and deploying enhanced product features • Monitoring market trends and competitor performances • Analyzing deficiencies to update go to market strategies and maximize sales