David St. Germain

Where Are You NOW? How Are YOU Doing? Where ARE You Going? How Do You Get THERE? DAVID SAINT GERMAIN LLC is passionately devoted to businesses to achieve extraordinary break-through results. Solutions are customized to fit the needs and goals of an organization, whether it is: o CULTURE VISION TRANSFORMATION o CUSTOMER FOCUSED SOLUTIONS o PROFIT GROWTH STRATEGIES o BRAND SMART MARKETING

Managed day-to-day account activities and drove strategic branding initiatives for Dow brands (Scrubbing Bubbles, Fantastik, Ziploc, Saran Wrap, Handi-Wrap) representing $325 million in consumer branded sales revenues for this $2.2 billion marketing agency. Steered strategic account direction, wrote Point-of-Views (POV), oversaw all aspects of projects, generated new strategies/ideas, and built rapport with clients and maintained strong working relationships. Effectively leveraged understanding of consumer

Focused on improving Center Advertising Agency’s profitability while increasing retail sales volume, retailer occupancy percentage, and customer traffic levels for General Growth’s owned and managed Shopping Center Properties. General Growth Properties is the #1 Real Estate Investment Trust (REIT) Shopping Center Management Company in the U.S. with $2.5 billion in consumer retail sales revenues. Consulted and built relationships with the top 5000 retailers (e.g., The Gap, Limited Brands, Claire’s Boutique

Provided marketing direction and leadership for this #1 Airport Retail/Concession Management Company with $2 billion in consumer revenues and 70% market share. Directly accountable for $500 million in retail sales revenues (brands: Burger King, Pizza Hut, Taco Bell, Starbucks, Mrs. Fields Cookies, TCBY, Nathan’s, Caribou, Tie Rack). Extensive focus on consumer research, brand analysis, concept development, strategic partnering, and contract negotiations. Managed 10 direct reports and 50 indirect reports, wi

Drove the branding, strategic marketing, sales, and distribution of consumer products (representing $250 million in direct consumer branded sales revenues) in the Midwest Region for this $7 billion Fortune 500 company that is a leader in the consumer packaged goods industry (Campbell Soup, Campbell Fresh, JuicyJuice, Vlasic, Swanson, Pepperidge Farms, Chunky, Home Cookin, V-8, Franco American, LeMenu, HomeStyle). Accountable for brand management (grocery/produce/frozen), new product development, product re-