Georg Rasinski

ist verfügbar. ✅

Selbstständig, Startup C-level officer in Residence, ImpactNexus

Berlin, Deutschland

Über mich

Versatile, results-oriented Brand, Marketing & Business Development professional with international experience in B2B and B2C across different technology & consumer product verticals in large enterprise and startups. Proven track record of defining a business vision, creating unique strategies to achieve that vision and then driving results.

Fähigkeiten und Kenntnisse

Technologie Marketing
Internationale Markenführung
Konsumgütermarketing
Führungskraft
Global Brand Management
Markenmanagement
Social Media Marketing
Digitale Medien
Internationales Marketing
Markenverantwortung
Strategic Brand Management
Marketing Kommunikation
Integrierte Kommunikation
Brandmarketing
Brandmanagement.
Wearable Technologies
Konsumgüter-Marketing
Connected Devices
Smartphones
CRM
Growth Strategy
Start-ups
Investor Relations
Business Development

Werdegang

Berufserfahrung von Georg Rasinski

  • Bis heute 1 Jahr und 9 Monate, seit Sep. 2022

    Startup C-level officer in Residence

    ImpactNexus

    Business Development - Go-to-Market, Sales&Marketing strategy & implementation to reach Venture Capital audience

  • 4 Jahre und 7 Monate, Juli 2017 - Jan. 2022

    Head of Co-Marketing

    HERE Deutschland GmbH

    Developing Marketing Partnerships to fuel an ecosystem of better mobility for people and goods

  • 6 Monate, Jan. 2017 - Juni 2017

    Head of Marketing and Business Development for Startup

    Synfioo GmbH

    Developed Sales Pipeline and Marketing Communication for Synfioo Logistics Cloud Software Services

  • 11 Monate, Feb. 2016 - Dez. 2016

    Interim CMO for Startup

    Newsenselab GmbH

    Led Marketing activities for the launch of first certified medical App M-sense to prevent and treat MIgraine into the German market.

  • 2 Jahre und 3 Monate, Nov. 2012 - Jan. 2015

    Brand Management Lead

    LG Electronics MobileComm, Englewood Cliffs, NJ, USA

    Driving LG's Mobile Brand Agenda in the US. Leading LG's US Smartphone and Wearables Marketing across Media and Creative in TV, Digital, Social Media, PR, Promotions and Sponsorships. Launched LG's G2, G Flex and G3 smartphones driving 60%+ revenue growth in 2014.

  • 3 Jahre und 10 Monate, Jan. 2009 - Okt. 2012

    Director Brand Communications

    LG Electronics USA, Inc.

    Leading development and implementation of integrated Brand Communication programs across TV, Print and Out-of Home Advertising, In-Store Marketing, Digital Marketing, PR, Consumer Promotion and Sponsorships to drive LG's Consumer Electronics business in the US.

  • 1 Jahr, Jan. 2008 - Dez. 2008

    Consultant

    Consultant

    Marketing Consultant for the Beverage Industry

  • 5 Jahre, Jan. 2003 - Dez. 2007

    Director Brand Management

    Cadbury Schweppes, Rye Brook, NY, USA

  • 5 Jahre und 3 Monate, Okt. 1997 - Dez. 2002

    Senior Brand Manager

    Bayer Healthcare, Morristown, NJ, USA

  • 4 Jahre, Okt. 1993 - Sep. 1997

    Senior Brand Manager

    Bayer de Mexico, Mexico City

  • 6 Monate, Okt. 1992 - März 1993

    Assistant to the President

    BKS Software, Hamburg, Germany

Ausbildung von Georg Rasinski

  • 1 Jahr und 9 Monate, Sep. 1990 - Mai 1992

    Management, Marketing

    California State University Long Beach

  • 3 Jahre und 9 Monate, Sep. 1986 - Mai 1990

    Betriebswirtschaft

    Universität Hamburg

    Internationales Management

Sprachen

  • Englisch

    Fließend

  • Deutsch

    Muttersprache

  • Spanisch

    Fließend

  • Französisch

    Grundlagen

Interessen

Startup-Beratung
Internationale Erfahrung

21 Mio. XING Mitglieder, von A bis Z