Giuseppe Calaciura

Passionate marketing and sales professional

Angestellt, Key Account Lead Switzerland and Austria, Viatris

Steinhausen, Schweiz

Über mich

Highly experienced strategic pharmaceutical leader. Brings 18 years of diversified knowhow gained across the industry including 10 years of executive board experience. Active, self-motivated, independent, and passionate marketing and sales professional with in-depth knowledge of the Swiss healthcare system and local laws, strategic development, strategic planning, budget management, P&L responsibility, and product launches. Naturally analytical, involved in potential evaluation, and product launches of branded, biosimilar, and generic pharmaceutical products. Strong communicator able to build trusted relationships with stakeholders quickly. Team oriented player and people manager, conveying ideas, building trust and commitment through a loyal, supportive, decision taking coaching and leadership. Great motivator, creating a positive, result and goal oriented working environment exploiting.

Fähigkeiten und Kenntnisse

Vermarktung
Verantwortungsbewusstsein
Werbung
Markenstrategie
Marketing
Strategisches Marketing
Vertrieb
Management
Business Development
Projektmanagement
Key Account Management
Englische Sprache
Strategie
Budgetverantwortung
Führung
Kundenbetreuung
Marketingstrategie
Personalführung
Portfolio
Business Development Management
Schulung
Coaching
Produkteinführung
Produkt
Produktmanagement
Verkaufsmanagement
Gewinn-und-Verlust-Rechnung
Teammanagement
Teamwork
Leadership
Gesundheitsversorgung
Unternehmensstrategie
Deutsch
Italienisch
Französisch
Marktanalyse
Marktanalysen
Competitive Intelligence
Preis
Preisgestaltung
Kommunikation
Teamführung
Leadership-Qualitäten
Strategische Planung
Microsoft
Excel
powerpoint
word
Verkauf
Durchsetzungsvermögen
Kundenpflege
Telefonische Kundenbetreuung
Sales force
Verhandlungsgeschick
Flexibilität
Businessplan
Budgetplanung
Produktstrategie
Teambildung
Führungserfahrung
Gesundheitspolitik
Unternehmerisches Denken
analytisch
strategisch
Führungskompetenz
Belastbarkeit

Werdegang

Berufserfahrung von Giuseppe Calaciura

  • Bis heute 3 Jahre und 5 Monate, seit Jan. 2021

    Key Account Lead Switzerland and Austria

    Viatris

    Performance management through supporting, coaching and leading Key Account Managers. Co-ordinating and reviewing all Hospital, Biosimilar and Spill-over products commercial activities, ensuring that all regions exceed revenue goals. Creating and directing a new cross-border Key Account Management Team with 7 members - 5 members new in their role. Implementing and achieving synergies between countries, reviewing, and exchanging local expertise and success stories.

  • 3 Jahre, 2018 - Dez. 2020

    Head of Business Development and Mature Products, Member of the Executive Board

    Mylan Pharma GmbH

    Created the new Business Development Unit including 1 Launch Manager and 1 Project Manager. Developed Mylan Generic and Biosimilar campaigns and activities including PR for product launches. Defined strategies, opportunities, resource allocation, marketing and sales activities for the launch of new generic and biosimilar products for the Swiss market by networking with global and on-site project and supply teams. Elaborated commercial models and stakeholder tactics for maximum market penetration.

  • 2 Jahre, 2016 - Dez. 2017

    Head of Marketing Switzerland; Member of the Executive Board

    Mylan Pharma GmbH

    Accountable for the management of the marketing team consisting of three product managers in the field gastro, cardio, women's health, and two marketing assistants. Responsible for products, P&L and budget management (marketing/sales). Set marketing strategies and developed successful marketing plans, pricing strategies, brand awareness activities and advertising campaigns together with cross-functional teams.

  • 11 Monate, März 2015 - 2016

    Head of Marketing Switzerland/Austria; Member of the Executive Board

    Mylan

    Responsibilities as above.

  • 2 Jahre und 3 Monate, 2013 - März 2015

    Head of Marketing Switzerland/Austria; Member of the Executive Board

    Abbott AG

    Responsibilities as above.

  • 2010 - 2012

    Marketing Manager Switzerland

    Abbott AG

    Accountable for the integration of the Solvay marketing team into the existing structure and consolidation of marketing activities. Supported the implementation of brand strategy during the planning process and the brand teams.

  • 2006 - 2010

    Business Unit Manager Oncology/Urology

    Abbott AG

    Managed 4 sales representatives, one marketing assistant, and one medical adviser. Introduced key account management and corresponding processes.

  • 2002 - 2006

    Product manager CNS

    Schering AG

Sprachen

  • Deutsch

    Muttersprache

  • Italienisch

    Muttersprache

  • Französisch

    Fließend

  • Englisch

    Fließend

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