João Felipe Mendes

• Work in the General Assembly of cars at the Tesla Gigafactory. • Demonstrate commitment, reliability and quality orientation while performing the job, getting along with the team, leads and supervisors since the first days.

• Performed in the lexicographers team assisting in editing glossaries, as well as in inserting Portuguese entries on the company’s website database together with the IT staff, keeping high level of quality with zero mistakes, as expected by the management. • Organized and participated in Q&A sessions about diverse topics related to the Portuguese language at ABL for groups of students from public schools and universities.

• Managed and analysed online campaigns within Google and Facebook (SEA) and operated the SEO for better positioning the page in Google organic search; • Designed strategies to optimize the site, app improvements, always focusing in guaranteeing the best user experience and, consequently, the best conversion for the company. Achievements: - I developed a presentation to show to affiliates the importance of online marketing in the real estate market.

• Specialist in the tools Facebook, Google and Analytics; • Performed frequent A/B tests, achieving the best user experience and the highest Return On Investment. Achievements: - I performed a successful presentation for Facebook analysts outlining strategies on how to improve our reach organically. - I placed an ad for a concert to appear only for those who were fans of the particular singer through sponsored ads in Facebook. The range became more accurate, and we had an 18% CTR and an over 200% ROI.

• Carried out sponsored link campaigns with Google AdWords, Yahoo Search Marketing and UOL sponsored links tools; • Controlled diverse campaigns’ budget, working together with the commercial team in order to meet the customer requirements and expectations; • Prepared ads and analysed campaign performances, improving its efficiency by manipulating keywords and market trends.

• Performed technical support in hardware and software for the company's employees, based in the company’s headquarters, solving problems not only about technical subjects, but also related to services and products; • Provided computer network maintenance, being responsible for service data security, participating in the analysis, study, selection, planning, installation, deployment and maintenance of basic soft-ware and support software, such as operating systems.

Developed a marketplace and a complete website from scratch in a team of 3 people, writing a clean code for both the front and backend. The course was held 100% in English.

Communication techniques and creativity to promote products, services, ideas and brands through planning and strategy in Marketing communication and advertising.