João Pereira

Bis 2023, Researcher - Project Knowledge Circle, 2Ai - Applied Artificial Intelligence Laboratory

Ponte de Lima, Viana do Castelo, Portugal, Portugal

Über mich

Hello there! I'm João (pronounced "zhw-ow"), a junior marketer who firmly believes that data analysis is reshaping the landscape of innovation in the field of marketing. With an authentic passion for understanding the intricate dance between data and consumer behaviour, I find motivation in extracting and harnessing knowledge to craft and execute impactful marketing strategies. As a junior marketer driven by the potential of data, I've taken on the mission to: ✅ Empower brands to sculpt more robust and well-informed marketing strategies, guided by insights cultivated through meticulous analysis. ✅ Share insightful findings that not only enhance the clarity and effectiveness of marketing processes, but also spark meaningful connections and conversations among diverse stakeholders. ✅ Foster a collaborative environment where learning is cherished and growth flourishes, aiming to bring out the best in every team member.

Fähigkeiten und Kenntnisse

SEO
Social Media Marketing
Content Marketing
E-Mail Marketing
SEM
Google Analytics
Wettbewerbsanalysen
Facebook Marketing
Internet Marketing
Google Ads
Teamfähigkeit
Marketing
Management
E-Commerce
Content
Social Media
Analytics
Events
Wordpress
Google
E-Commerce Marketing
Performance marketing
Market Research
MS Office
Strategic marketing
English Language
Copywriting
Web Analytics
Creativity
Marketing Consultancy
Display Advertising
Advertising planning
Landing Page Optimization

Werdegang

Berufserfahrung von João Pereira

  • Bis heute 8 Monate, seit Okt. 2023

    Junior Digital Marketing Manager

    Self Employed Freelancer

    - Marketing Consulting: Market Research, Competitor Analysis and Strategic Assessment. - Digital Marketing: Google Ads, Social Media Marketing, Email Marketing, SEO & SEM and Copywriting. - Strategy Monitoring: Google Analytics & Data Reporting, e-Commerce Marketing& CRO and Digital Campaign Optimization.

  • 11 Monate, Sep. 2022 - Juli 2023

    Researcher - Project Knowledge Circle

    2Ai - Applied Artificial Intelligence Laboratory

    - Responsible for the management of the project's website and creation of content. - Organized and planned events, including the Industry Open Day, which had the presence of over 100 representatives from companies and public entities. - Cataloged the technologies developed in the R&D units. Created databases and a digital portfolio of patents and intellectual property rights. - Managed submissions for the voucher competition, where technologies with the highest potential for economic value were awarded. ...

  • 1 Jahr und 10 Monate, Okt. 2019 - Juli 2021

    Commercial and Marketing Manager

    UTAD Solutions Consulting

    - Manager of a team of five, planning an online event. Responsible for coordinating meetings and contacts with event partners, including Caixa Geral de Depósitosand SUMOL+COMPAL (two of the largest Portuguese corporations). - Responsible for planning and implementing an advertising campaign to attract customers. Also responsible for planning and delivering a biannual newsletter. - Design and implementation of the Digital Marketing Plans Manual that currently guides digital marketing projects. ...

Sprachen

  • Portugiesisch

    Muttersprache

  • Englisch

    Fließend

  • Deutsch

    Gut

  • Spanisch

    Gut

Interessen

Lesen
Psychologie
Musik
Reisen
Sport

21 Mio. XING Mitglieder, von A bis Z