Kateryna Tumka

• Own and manage portfolio of brands, as well as own P&L and drive up the revenue • Scale up brands by creating expansion strategies and driving growth • Responsible for product development, channels launches, online marketing expansion and optimization of supply-chain & logistics • Analyse key performance indicators of the brand to determine tactical next steps • Partner up with internal teams to develop a go-to-market strategy and facilitate successful product launches and international expansion plans

• Data analysis on the status of suppliers within product category • Implementation of action plans for the catalogue updates and maintenance • Active organization of supplier trainings • Maintenance of the catalog health and analyse ways for the further category growth

As a student employee at Alfred Kärcher GmbH I am assisting project management. My responsibilities include building and maintaining product related and marketing related documentation. I am ready to provide support to the development and project team. any time. One of the most challenging tasks of my work is market analysis and international market consultancy.

My main responsibilities during my internship were: • Market research and analysis • Preparation of presentations and newsletters • Summarisation of forecast data • Projects support • Product information files support

My main responsibilities while doing this job were: • Market research • Bench-marking and creation of Content Road maps • Communication with market partners • Presentation of Business models • Assisting in concluding contracts • Assisting in quality guaranteeing • Preparation of reporting data

My responsibilities included: • Registration of Credits • Maintaining consumer database • Consultation of customers concerning bank products

Advanced Microeconomics, Advanced Macroeconomics, Econometrics, Portfolio Analysis, International Trade, Economics of Risk and Uncertanty, International and Public Finance, Labor Econometrics

Microeconomics, Macroeconomics, Statistics, Econometrics, Marketing, Management, International Accounting, Logistics, Finances, Money and Credit, European Integration, International Trade