Katrin Scheibert

Bringing insights and data to life to drive business decisions: Design Lead with extensive professional experience in the market research sector. Collaborating with global creative and marketing teams, as well as insight and strategy experts, my career has revolved around crafting compelling content for communication and activation initiatives that captivate and resonate with diverse audiences. Currently, I have the privilege of leading the UK design team, spearheading communications, design and strategic insight activation initiatives across the UK and APAC, for a global market research company. When I'm not getting stuck into creative briefs and projects, you will find me experimenting with augmented reality or exploring opportunities for market research in the metaverse. Proficient in both English and German, I bring a cross-cultural perspective to my endeavours.