Kyle Parkinson

• Leading all design and UX efforts for Misthos, the most advanced multisig bitcoin wallet on the market • Design responsibilities include all logo and branding efforts, digital product design, marketing, and social media collateral • We have built the company and product from scratch and launched our initial product to the global market

• Envisioned and owned a best-in-class user experience for Tiffany’s global websites, mobile apps, & campaign communication strategies • Established and led a digital design focus among a team of 8 art directors and designers in the digital marketing dept • Projects included: Mobile web design refresh, Charms customization experience, product detail page redesign, Engagement web redesign, Watch Customization retail iPad app, Ring Customization retail iPad app, Engagement Ring Finder app

• Served as the lead UX designer & strategist on Nike.com & NIKEiD digital products, working closely with several Nike clients to research, strategize, design, & test new digital products & optimizations across desktop and mobile properties • Concepted, tested, & executed a redesign of all Nike.com product detail pages • Reimagined the NIKEiD shoe builder experience, conducting a complete redesign of the builder product with a mobile-first approach; prototyped & tested the product in five global markets

• Drove UX design and consulted on visual design for digital marketing initiatives • Led UX design of the Blue Book section on Tiffany.com for desktop and mobile • Managed the UX design improvements on the Tiffany & Co. Ring Finder iPad app • Designed site improvements across Tiffany.com desktop and mobile

• Created a unified brand and e-commerce experience for our customers across web, mobile, and retail • Optimized the process of purchasing eyewear online • Ideated, developed, and tested new features, interactions, and sections for Warby Parker's digital properties • Developed a mobile point-of-sale system from the ground up; the process involved extensive user observation, the creation of user flows and scenarios, feature development, and fully annotated wireframing

• Lead the e-commerce information architecture and user experience design process for world-class fashion and luxury clients including Harry Winston, Marc Jacobs, Burberry, NARS, Oscar de la Renta, David Yurman, H&M, Elizabeth Arden, Alexander Wang, Wolsey, Bulgari, Tom Ford, and others • Interfaced directly with clients to determine overall site content strategies • Communicated and implemented strategies via user flows, sitemaps, annotated wireframes, and functional specification documents

• Developed and articulated Web site and application functionality and structure for healthcare clients • Translated site objectives into site maps, user flows, wireframes, prototypes, and functional specifications • Performed usability testing, heuristic evaluations, and competitive benchmarking

• Designed and constructed web pages for departments, auctions, and special events at the world’s leading fine arts auction house • Utilized HTML, XML, CSS, JavaScript, and ASP to generate pages from scratch based on Photoshop files • Assisted in the development of backend admin tools to aid in the production of site pages • Simultaneously created pages for an entire site redesign while also maintaining content on the current site

• Developed and implemented content for large-scale Web sites and campaigns for clients including Novartis, Mitsubishi Cars, StubHub, and Foster’s Americas • Served as project manager for site redesigns and HTML email campaigns: determined budgets and schedules; worked closely with clients, designers, and programmers to finalize messaging and branding; lead content strategy and development • Created extensive new business proposals involving design, information architecture, and content strategies