Laurent Gibb

Responsibility for all revenues from the supply side of the business at myThings, including Publishers and Media, RTB, Ad Exchanges, Data, White Label/Licensing, Brand Safety Technologies and Strategic Display Partnerships. Deep understanding and contribution to the in house development of a proprietary and highly sophisticated RTB bidder, one of the first and best in the market as described in a joint case study between myThings and Google AdX (http://goo.gl/Jwfr0) Responsibility for a media buying a

Responsibility for all international development and revenues for MyThings Advertisers and Publishers Leading commercial activity and offices (recruitment, training, business development, sales and pitch strategies, product positioning, local meetings with key players, P&L, Legal, etc.) in the UK, France, Germany, Italy, Spain, Benelux, Japan and ROW. Significant input in product roadmap both on Advertiser side as well as development of Publisher and network technology (RTB bidding solution)

Responsible for the Publisher facing side of the business across Europe. MyThings serves millions of personalised retargeted ads to hundreds of advertisers every day driving substantial ROI. Also responsible for the publisher and network licensing part of the business. Founded in 2004, MyThings is an international company specialising in personalised re-targeted advertising serving around 1 billion re-targeted ads a month to top e-commerce clients such as Nike, HP, Match.com, Karen Millen, Topshop

Reponsible for all network and traffic acquisition activities in the UK. Established direct managed relationships with most of top 50 traffic publisher sites, portals, networks and sales houses in the UK as well as some Pan EU deals. Closed traffic brockerage deals to drive traffic to Criteo advertisers. Also responsible for launching new in house Criteo publisher platform in the UK. Criteo serves over 2 billion personalised recommendation ads across Europe every month, working with hundreds of portal

Responsible for: - Business development, strategy and Distributed Commerce P & L for Shopping.com UK - Strategic partnerships group at Shopping.com UK Over 50 deals of all sizes closed including large tickets deals such as Miva, Virgin Media, Xbox, iVillage, Channel Intelligence, Handbag.com, Shop.com and several others with a budget value of just over £5 million. Generated YOY growth of over 150% and personally responsible for 20% of Shopping.com UK's revenue through new deals that went live in 2

Responsible for all aspects of setting up the UK business for Criteo including: Establishing physical offices, sales, business development, marketing, recruitment and general operations. Full P&L responsibilities, in all intent and purposes acting as Country Manager for the UK Employee no 1 in the UK and responsible for growing the UK from scratch. Achieving over 7 figure yearly turnover in just over 12 months.