Lucas Garvey

Building and growing brands for FAC Magazine, Rockets Burgers and Bad Soup Records resulting in significant audience growth and long-lasting, versatile brand identities. Constructing social media strategies and guidelines to evolve and promote campaigns, accelerate brands to their full potential and reach new target audiences. Improved reach for fashion campaigns for Nigel Cheney, Natalie B Coleman and Pearl Reddington by directing, shooting and retouching images for lookbooks and social media.

Worked as part of a large team to bring the annual Smyths Toys catalogue to fruition. Communicated directly with clients and various suppliers to format complex spreads, retouch images and create a visual balance between supplier images all whilst following client and supplier brand guidelines. Generated vast amounts of collateral for Dalata Hotel Group such as signage, banners and campaign material for web and print.

Together with team, working in the following areas: Increasing returning customer sales and online network traffic for Baan Thai Restaurants through concept development, strategy, photography and full brand identity. Raising attendance and interest in the National College of Art and Design events through social media campaign strategy. Created a highly successful campaign identity for Irish Business and Employers Confederation’s nation-wide KeepWell campaign.

Dealing directly with clients on key projects, leading design teams on both print and web jobs and helping craft and build complex brand identities, advertising campaigns and marketing campaigns for some of The Impart Labs larger clients.

Co-founder and creative director of successful student-run Bare magazine. Established and built recognisable brand identity that followed through to website, print magazines and social media accounts. Curated content for magazine, conducted interviews and photographed featured artists and their work.

Typography & Graphic Design.