Luisa Pagliarini Bougoukas

At CFSGAM my business-as-usual role consisted of marketing & online (social) strategy, developing campaigns and materials to promote our brand and internal/external communications. Additionally, I drove the global intranet refresh from business case, management pitch, to working alongside our technical agency to analyse, create, write new content and develop the new site. I also was a key member in the Global Internet refresh project.

Reporting directly to the General Manager of Australia & New Zealand, and also the Asia Pac Marketing Director (based in Singapore) I worked on writing the strategic yearly Australian Marketing & Communications plan, solution campaign marketing plans and execution, customer entertain and events management, budget management, internal and external communications and driving thought leadership campaigns. During my 3 years at Avanade I also worked on the Avanade brand global refresh and the website refresh .

▪ Partner management and program marketing. ▪ Planning, execution and reporting on campaigns and activities. ▪ Development of end to end customers and partners events ▪ Executing on demand generation activities within the Microsoft partner eco-system to drive engagement in marketing activities. ▪ Copy writing for internal and external newsletters. ▪ Website management. ▪ Responsible for managing and reporting marketing budget. ▪ Cross collaboration with external vendor and design agency

Italian