Dipl.-Ing. Matej Toth

- Settings of the whole online data analytics - Development and management of the worldwide search and display digital marketing channels (Google Ads, Facebook Ads, Reddit, Bing and SEO). - Growing sales via getting high quality leads through the web site Kvantlasers.sk (Kvant is a Slovak professional manufacturer of equipment for laser displays and various scientific applications. Kvant supplies the market with laser-show projectors, laser modules, LED screens and many more.)

• We focus on SEM, SEO, Display, Web analytics, Landing page and Conversion Optimization, Consulting. • We are experts on Google Ads, Facebook Ads, Bings Ads, Reddit Ads campaign management and Google Analytics Advanced Analysis. • We are working internationally, mainly in: DACH region, United Kingdom and Slovakia. • One of our strongest passions is to help others grow their business through the support of online marketing. We have had over 30 clients of varying business sizes and models.

- Digital strategy development and management of search and display campaigns for small and big enterprises with a focus on performance marketing. - My primary client is Orange Slovakia a.s.

- Management of search and display digital marketing channels across Western Europe with focus on DE, AT, UK, BENELUX, Scandinavia. - Growing sales via data-driven decisions (Saturo Foods GmbH is an Austrian startup producing ready to drink meal replacement with HQ based in Vienna)

- Developing, analyzing and executing digital marketing strategies with focus on SEA (PPC) campaigns for Austrian, Slovak and Slovenian market. - Online Performance Marketing (Google AdWords, Bing Ads, Facebook PPC, Etarget) o PPC optimization o Planning, executing, and measuring experiments and conversion tests o Digital Display Advertising and Remarketing - Search Engine Optimization (SEO) - Web analyzing (Google Analytics, Hotjar)

- Planning, coordinating and executing national marketing campaigns for online shopping, key accounting and SME: o Organising and launching Vouchers, Offers, and Deals o Banner campaigns o Email campaigns - Supervising local social media channels (Facebook, G+, Twitter etc.) - Reporting about and documenting marketing activities - Supporting the implementation of SEO projects and SEM campaigns - Monitoring Google search results and supporting the online Legal Department

- Analyzing and summarizing campaign performance - Building, scheduling and deploying emails through Protopmail - A/B testing - Developing testing strategies and new email templates - Website management through CMS - Tarification optimization - Database management and handling - SEO activity via quality content, link building, on page optimization. - Participating on lead generation campaigns - Contest management - Managing social media platforms

- Coordinating and processing marketing campaigns. - Analyze and summarize campaign performance - Direct Marketing - Managing e-mail marketing campaigns: - Building, scheduling and deploying emails through Protopmail - Render testing and QA email creative - Developing testing strategies and new email templates - Personalization techniques - SEO activity via quality content, link building, on page optimization. - Manage databases (.csv). - Web ergonomy - Develop social media strategy.

- Content management of the Genertel.sk website. - Processing and manage email newsletters and statistics. - Completing and processing marketing client competitions. - POS and other marketing materials coordination. - Marketing and product documentation foldering and administrative tasks. - Working with advertising agencies and suppliers. - Assisting with the evaluation process of all advertising campaigns. - Managing territories for current and upcoming campaigns.