Michael Gehring
Angestellt, Communications & CRM Manager DACH, Unilever Food Solutions
Thayngen, Schweiz
Werdegang
Berufserfahrung von Michael Gehring
Bis heute 9 Jahre und 3 Monate, seit Apr. 2015
Communications & CRM Manager DACH
Unilever Food Solutions
Heading the digital marketing & media, e-commerce and trade marketing operations in Germany, Switzerland and Austria and leading 3 teams with a total of 14 people. In charge of all communication channels and the cross-channel integration of campaigns. In charge of developing and implementing the CRM strategy, infrastructure and processes to turn the business into a customer centric organization. Plan and execute integrated multi-channel campaigns to generate leads.
2 Jahre und 7 Monate, Sep. 2012 - März 2015
Communications & eCommerce Manager DACH
Unilever Food Solutions
Build and grow Unilever Food Solutions Brand, increase awareness and relevance of UFS proposition in Germany, Switzerland and Austria. Develop and implement CRM strategy to facilitate progress in relationship marketing. Develop lifecycle marketing approach to attract, engage and convert new customers and build a demand creation engine for new business opportunities. Contribute to build integrated communication across all comms channels.
3 Jahre und 5 Monate, Mai 2009 - Sep. 2012
Key Account Manager
Unilever Schweiz GmbH
International Key Accounts
3 Jahre und 5 Monate, Jan. 2006 - Mai 2009
Brand Manager
Unilever Schweiz GmbH
Ausbildung von Michael Gehring
1 Jahr und 5 Monate, Aug. 2011 - Dez. 2012
General Management
Universität Zürich UZH
Interdisziplinäre Management-Weiterbildung. Studienaufenthalte in New Haven/USA (Yale University), Shanghai/China (Fudan University)
4 Jahre und 6 Monate, Jan. 2001 - Juni 2005
Marketing, E-Marketing
Ecole Hôtelière de Lausanne
Marketing, E-Marketing, Management
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut