Miguel Leo. Garcia

Berufserfahrung von Miguel Leo. Garcia

• Bis heute 10 Jahre und 9 Monate, seit Sep. 2013

  Marketing Manager

  MOVIESCOPE

• Bis heute 11 Jahre und 9 Monate, seit Sep. 2012

  Marketing & Film Freelance

  Tailored eMotion

  I have freelanced in film, broadcast and academics. Revolver: Developed strategic EIS pitch to wealth management leads defining a fully integrated film value chain from acquisitions through to production and distribution. Central Film School: Lectures on film distr. and production management. Assessments on creative dev. and storytelling, feasibility and tech. execution. Licklemor Productions: Documentary style items and young celeb interviews delivering broadcast-ready material for Sky’s What’s Up!

• 1 Jahr und 1 Monat, Sep. 2010 - Sep. 2011

  Marketing Strategist

  Prophet Brand Strategy

  I executed strategic brand and marketing projects for some of our largest clients, incl. global players in the Tech. and FMCG sectors. Significant achievements include developing brand positioning and optimising our client’s brand portfolio. Forecast 12% brand performance improvement in key markets based on a self-designed discrete choice model. Besides presentations to the client, I also took on the responsibility of coordinating external copywriters, designers, research and programming suppliers.

• 2 Jahre und 6 Monate, Apr. 2008 - Sep. 2010

  Marketing Consultant / Team Leader

  Ernst & Young LLP

  During three years and a half working for two of the Big Four I promoted from marketing analyst, to consultant, to team leader level in consecutive years. I led teams from two to four assistants and executed international projects in marketing strategy involving extensive customer, competitor and product research. The most rewarding project included developing and implementing a standardised marketing plan for an international leisure group across different countries: GB, DACH, BENELUX, France and Spain.

• 1 Jahr und 1 Monat, Apr. 2007 - Apr. 2008

  Marketing Analyst / Consultant

  Deloitte

  During three years and a half working for two of the Big Four I promoted from marketing analyst, to consultant, to team leader level in consecutive years. I led teams from two to four assistants and executed international projects in marketing strategy involving extensive customer, competitor and product research. The most rewarding project included developing and implementing a standardised marketing plan for an international leisure group across different countries: GB, DACH, BENELUX, France and Spain.

• 3 Jahre und 7 Monate, Sep. 2003 - März 2007

  Marketing Trainee & Assistant

  Daimler AG

  Selected amongst 200 students, trained and hired by Mercedes Benz to assist in marketing across Spanish and German speaking countries. Tasks included coordinating suppliers for digital communication, overseeing design and delivery of prints, ads & sales materials as well as supporting the organisation of promotions & events. Additional responsibility of liaising with dealer network marketing executives, informing them of media activity and executing other bespoke BTL as laid out in the campaign plan.