Mirko Bruenning

Angestellt, Commercial Director & Head of Business Development, De'Longhi Group Switzerland

Abschluss: Master of Business Administration, University of Cooperative Education Heidenheim

Baar, Schweiz

Fähigkeiten und Kenntnisse

Multi Channel Sales
International
Consumer Centricity
Marketing & Product Management
Digitale Transformation
Cross-Media-Marketing
Business strategy
Business Development
Team leadership
Consumers' Research
Consumer behaviour
Change Management
intercultural competence
Organisational Design
Project Management
Business Planning
Cost management
Contract Negotiation
Pricing
Consumer goods industry
Vermarktung
Vertrieb

Werdegang

Berufserfahrung von Mirko Bruenning

  • Bis heute 3 Jahre und 8 Monate, seit Okt. 2020

    Commercial Director & Head of Business Development

    De'Longhi Group Switzerland

  • Bis heute 4 Jahre und 11 Monate, seit Juli 2019

    Chief Marketing Officer (CMO)

    Vorwerk Gruppe

    CMO Home Division (Thermomix & Kobold) Vorwerk International

  • 2 Jahre und 8 Monate, Mai 2016 - Dez. 2018

    Director Category Management, Division Consumer Products

    BSH Hausgeräte GmbH

    - Global P&L responsibility for breakfast (coffee/espresso maker, kettle, toaster) and grill categories with focus on Europe and Asia - > 20 direct and indirect associates => 100 M EUR business with profitability turnaround in 2 years from -2% => +5% Ebit

  • 3 Jahre und 10 Monate, Juli 2012 - Apr. 2016

    Commercial-Sales & Marketing Director APAC & India, Division Consumer Products

    BSH Home Appliances Group, Regional HQ APAC

    - P&L responsibility for Consumer Products (CP) Sales & Marketing operations - Business builder in 8 subsidiaries/ 3 distributor markets, restructured local entities on 3 pillars (Sell-In, Sell-Out, Cat. Mgt.) - > 20 direct/indirect associates => Definition of digital com strategy defined => Revenue growth 9M => 30M EUR => market shares: Australia +8%-points (floor care), Singapore & Thailand +5%-pts (floor care); +10%-pts (food) => Successful transition of loss-making Korea business

  • 5 Jahre und 4 Monate, März 2007 - Juni 2012

    Sales & Marketing Director Asia & EMEA, Division Consumer Products

    BSH Hausgeräte GmbH

    - P&L responsibility for all Consumer Products sales and marketing operations in EMEA (Eastern Europe, Middle East and Africa) und Asia Pacific - 18 subsidiaries incl. key markets Russia, Poland, Greece and 3 main distributor markets incl. Iran and Saudi Arabia - > 30 direct and indirect associates => Net revenue growth from 158M to 240M EUR => EBIT increase from 20M to 31M EUR

  • 6 Monate, Sep. 2006 - Feb. 2007

    Project Manager Sales Force Management and Sales Analysis

    BSH Home Appliances Group, BSH-South Africa, Johannesburg

  • 3 Jahre und 11 Monate, Okt. 2002 - Aug. 2006

    Marketing Director Southern Africa

    BSH Home Appliances Group, BSH-South Africa, Johannesburg

    - Responsible for all product and marketing related operations in Southern African region - Project leader Sales Force Management and Sales Analysis => Subsidiary Net revenue growth from 30 M => 50M EUR => Launch of new product ranges from outside Europe to improve profitability from 2% => 7%

  • 2 Jahre und 6 Monate, Apr. 2000 - Sep. 2002

    Region Manager TR/GR and US

    BSH Hausgeräte GmbH

    Project lead to launch Division Consumer Products in the US, Regional Business Development Consumer Products in Turkey and Greece

  • 3 Jahre und 6 Monate, Okt. 1996 - März 2000

    Controlling Coordinator TR, GR, ES, I

    BSH Hausgeräte GmbH

Ausbildung von Mirko Bruenning

  • 1 Jahr und 7 Monate, März 1999 - Sep. 2000

    Business Administration

    University of Cooperative Education Heidenheim

    E-Commerce

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

Interessen

Sport | Fitness | MTB | Hand- and football | Skiing | Wakeboarding
Cooking & good food
Travelling
HSV
wine & coffee expertise

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