Mitzi Dominguez

Team Management of the adidas miCoach Customer Support Social Team. - Liaison with client in operative issues regarding Social. - Social Reporting. - Liaison with internal partners regarding Social. - Point of contact between Social Team & CIS. - Proactive conversations: schedule and elaborate motivating and engaging posts. - Preparation of downtime announcements/support blog posts. - Quality Management in Social regarding Social platform usage. - Everyday Social Community Manager tasks.

· Managing communication via various social media platforms to the consumers of adidas miCoach · Moderating user generated content according to the specific moderation policy and guidelines for the involved social media touch points (adidas miCoach forum community) · Assist in preparing of the moderation and communication policy for the support team (permanent ongoing process)

• Research, documentation and composition of contents for consultory informatics projects. • Contents development for the state of Michoacan’s official webpage.

* Community manager • Social networks writer. • Brands positioning on web.

• Organization of promotional campaigns for special events. • Management of clients contacts

Digital media, user created content, innovation in the media industry, social media.

Exchange student program

Full Spanish program, at Monterrey’s Institute of Technology and Higher Education (ITESM) Campus Toluca, México. Focus on media, new media, organizational communication and P.R.