Nita Thakaria

Angestellt, Regional Marketing Manager Middle East & Africa, Bahlsen GmbH & Co. KG

Hannover, Deutschland

Über mich

• 7+ years of experience in Start-Up/Blue chip companies in strategic & operational roles for B2B & B2C • Diverse experience in Brand Management, Digital, Advertising (ATL/BTL), Sales & Project Management • Gained business insights by living and working across Middle East, South East Asia, Asia Pacific & Europe • Ability to deliver cross-functionally & manage complex stakeholder structures

Fähigkeiten und Kenntnisse

Brand management
Advertising
Digital Marketing
Marketing management
Social Media Marketing
Digital strategy
Brand strategy
Social Media
ATL Marketing
brand activation
Content marketing
Business Planning
Brand Planning
NPD
Project Management
SEO

Werdegang

Berufserfahrung von Nita Thakaria

  • Bis heute 2 Jahre und 7 Monate, seit Nov. 2021

    Regional Marketing Manager Middle East & Africa

    Bahlsen GmbH & Co. KG
  • 3 Jahre und 5 Monate, Juni 2018 - Okt. 2021

    Global Brand Manager

    Bahlsen GmbH & Co. KG
  • 8 Monate, Okt. 2017 - Mai 2018

    International Brand Manager

    Mavena

  • 2 Jahre und 7 Monate, März 2015 - Sep. 2017

    Global NIVEA Junior Advertising Manager

    Beiersdorf AG

    • Brand Management • Advertising • Digital projects

  • 3 Monate, Okt. 2014 - Dez. 2014

    Inhouse Academy Intern

    Beiersdorf AG

    Change Management • Key highlight - Conceptualized and rolled out the Quality Academy in the Near East region, Dubai

  • 7 Monate, Juni 2013 - Dez. 2013

    Market research Intern

    Beiersdorf AG

    Market research • Key highlight - Conducted market research in key cities of India to open production and R&D sites for Asia/CIS region and thereby influenced leadership team in the final decision

  • 6 Monate, Apr. 2012 - Sep. 2012

    Senior Operations Head

    A.Live Mind

    Digital Brand Management & Sales • Key highlight - Successfully launched a disruptive mobile App to B2B and B2C, gaining 120 clients in 60 days

  • 6 Monate, Feb. 2011 - Juli 2011

    Project Analyst

    SIEMENS

    Brand Management & Market Research • Initiated, with the market research strategy team of APAC, research to define key focus areas to drive growth for healthcare business of Siemens NZ • Presented status reports and aligned with CEO of Siemens NZ on the results of the project Key highlight - Alignment of top 10 areas to focus on healthcare business for 2020

  • 1 Jahr und 2 Monate, Jan. 2006 - Feb. 2007

    Vice President Development Sector

    AIESEC

    Brand management & Sales • Headed the local development sector to spearhead +60% growth in exchanges YOY mainly by expanding client base by 30% • Recognized and awarded as the best local committee in development sector nationally across 22 cities of India

Ausbildung von Nita Thakaria

  • 2 Jahre, Feb. 2013 - Jan. 2015

    International Business Development and Consulting

    Novancia Business School, Paris, France

    Grade 1.3 / 4 (1 = best and 4 = worst) Master thesis – An exploratory research on “Reverse Innovation in NIVEA” in emerging and mature markets

  • 2 Jahre und 4 Monate, Okt. 2012 - Jan. 2015

    International Business Management

    Hochschule Bremen, Germany

    Grade 1.6 / 4 (1 = best and 4 = worst)

  • 1 Jahr und 10 Monate, Juni 2008 - März 2010

    Industrial Psychology

    Maharaja Sayaji Rao University of Baroda, India

    GPA 3.83 / 4 (1 = lowest and 4 = highest) Master thesis – A qualitative study on the relationship among Leadership styles, Culture and Organizational Effectiveness in AIESEC

Sprachen

  • Englisch

    Muttersprache

  • Deutsch

    Grundlagen

Interessen

Painting
flexible in traveling

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