Robert Hagemann

Aufbau eines Ventures in einem weiteren Rechtsbereich

Projektmanagement bei der Zusammenlegung von Marketing- und Vertriebsabteilungen neu akquirierter Unternehmen der BMI-Gruppe; Konzeption und Leitung der Produktentwicklung eines Ecommerce- Analyse-Tools und einer intelligenten Online-Plattform mit Shop-System

Business/-Venture Development • Definition of the Tonova business model • Business plan development and accountability to meet objectives • Development of market entry strategies • Establishment of KPI’s, following the OKR goal-setting framework • Rollout - (local) Management of all stakeholders for a successful MVP launch Product Ownership • Team Lead of developers, designer, content writer, performance marketer • Improvement of MVP Product, Customer Journey, UX and CVR's across all funnel gates

• Co-founded the company, business plan development, stakeholder management • Defined, developed, and implemented all measures to achieve company objectives • Market analytics & development of a sales strategy • Negotiated and acquired investors and leading real estate development companies • Established partnerships with real estate platforms in Russia, England, and China • Brand Management; CI Management • Represented neubau.de at fairs (Hamburg, Munich) • Financial management

• Definition of the business model & -plan for a new co-living product: QUARTERS • Product specification; Establishment of a brand concept and -identity • Development of the market entry strategy • Created investor presentations for seven-figure investments • Negotiations with Germany's leading brand agencies for long term partnerships • Development of the corporate mission for the Medici Living Group • Conceptualization of web presences; Online payment optimizations

• Rollout Management - Developed new Auto1 branches throughout Germany • Analyzed and evaluated locations for prospective branches • Negotiated contracts with business partners in the real estate and service industry • Acquired (key) accounts, made cold callings • Negotiated framework contract on an indispensable device for 250 European branches branches

• Established a management consultancy business for local consulting projects that specialized on market potential analysis, competitive analysis and business strategies

• Led the development of a new product with full responsibility in all areas • Definition of product portfolio and unique selling proposition • Market research • Negotiations with suppliers • Definition of pricing, packaging and design • Supported the sales department by autonomously closing deals, placing orders and acquiring customers as a sales representative with a closing rate of 75%

• Consulted various local companies • Developed business- and marketing strategies • Performed market analysis • Adviced the executive board of INSTEAD

• Provided marketing, advertising, public relations, customer acquisition and graphic design services to clients of the Riegg & Partner marketing and advertising agency

Marketing and Management, Wirtschaftsinformatik