Ruzanna Kerber

Regional Marketing Management : Recommending strategies to implement in regional marketing plans.Analyzing local competition and strengthening the company’s brand position in assigned. regional areas. Supervising and developing the regional marketing budget. Understanding national marketing plans and tailoring them to suit particular regions.Interacting with marketing leads to formulate and supervise the regional marketing budget.

alks about #creative, #marketing, #digitalisation, #customercentric, and #digitalmarketing

Determining the most suitable business models for start-up businesses. Developing suitable digital marketing strategies based on clients' business models. Evaluating brands' target customers to identify the social media channels that would provide the best opportunities for customer engagement.Calculating clients' return on ad spend (ROAS) and comparing it against industry averages. Evaluating clients' marketing budgets and allocating spending on various marketing needs accordingly.

Responsible for overall marketing activities, new product lunch activation online and offline promotions. Building up relationship with key community representatives, distributors channels and effective external communications.