Sahed Hasan
Angestellt, Marketing Manager, Koczwara Vertriebs-GmbH
Abschluss: Master, Hochschule Worms, University of Applied Sciences
Dortmund, Deutschland
Über mich
As a data-driven digital marketing specialist, I am a wealth of experience in various aspects of digital marketing. With expertise in areas such as search engine advertising (SEA), search engine optimization (SEO), conversion rate optimization (CRO), web analytics, web measurements, server-side tagging, social media advertising, e-commerce, and media buying, I have developed a diverse skill set that can help businesses succeed in the ever-changing digital landscape. My data-driven approach to marketing enables me to analyse and interpret complex data sets to uncover insights and optimize marketing campaigns. My diverse skill set and experience make me a valuable asset to any business looking to improve its online presence and reach its target audience. With my data-driven approach and expertise in various areas of digital marketing, I can help businesses of all sizes and industries achieve their marketing goals and succeed in the ever-evolving digital landscape.
Werdegang
Berufserfahrung von Sahed Hasan
2 Jahre und 6 Monate, Okt. 2021 - März 2024
Project Manager-Digital Marketing Manager
Goldene Generation GmbHMy responsibilities include managing digital advertising projects, developing marketing plans for Google Ads, creating digital advertising concepts, analyzing web and campaign data, optimizing websites for SEO and conversion rate optimization, collaborating with content creators to develop effective ad content, implementing tracking pixels and conducting A/B testing to optimize campaigns.
2 Jahre und 3 Monate, Jan. 2021 - März 2023
Marketing Consultant
Bluenet Communication Jv ltd.
I was responsible for developing and executing data-driven marketing strategies across various digital platforms to boost brand awareness and sales. This involved optimizing social media pages and ad accounts and creating tools like content calendars and briefings to manage social media effectively. I also implemented Google Analytics 4 and social media pixels to track user behavior, analyzed competitor and customer behavior, and optimized digital campaigns based on data analysis to ensure maximum impact.
1 Jahr und 3 Monate, Juli 2020 - Sep. 2021
Marketing Consultant
Wave Digital Systems
Develop and manage creative digital marketing strategies across various digital media. Conduct web data analysis, keyword research, SEO audits, and content optimization to identify and analyze the target audience. Coordinate with a web development agency to develop a new website layout and implement Google Analytics and social media pixels for tracking user behavior. Run and optimize digital marketing campaigns, create content for advertising campaigns, and prepare campaign reports.
Conducted research on multi-channel sales strategies of the Cargo division in 13 international country companies of the Würth Group. Identified best practices, analyzed performance problems, and discovered challenges, conflicts, drivers, and advertising media. Analyzed customer experiences, competitors, market segmentation, and product categories. Developed a recommendation package and strategic roadmap for improving multi-channel approach.
Assisted in creating monthly newsletters and quarterly communication hotspots, developing cable tie photo boards with data analysis, and marketing campaigns and sales promotion strategies. Helped develop shopping cart template and advertising concept for Cargo division's 30th anniversary, implemented marketing measures with marketing department, sorted graphics for marketing materials and created an image database. Assisted in creating presentations, customizable PDFs, and sales materials.
4 Monate, Okt. 2018 - Jan. 2019
Intern
Hella GmbH & Co KGaA
Assisted in developing and implementing international campaigns and promotions, standardizing marketing ecosystem, implementing online marketing and social media activities, and finding an e-commerce agency. Supported international webshop and influencer marketing projects, maintained product data in Hella Media Asset Management System, and helped develop advertising materials and sales presentations.
2 Jahre, Jan. 2014 - Dez. 2015
Executive Marketing
Skysoft
Finding & visiting Potential Customer. Sales management, direct Marketing, personal marketing and corporate Client handling. Online marketing and marketing communication activities Building a relationship with the customers and customer Support.
4 Monate, Apr. 2012 - Juli 2012
Intern
Prime Bank Limited
General banking activities. Client visiting and product presentation Communication with the customer & remittance collection. Credit document handling and customer support. Assist credit manager and credit marketing team.
2 Jahre und 2 Monate, Nov. 2009 - Dez. 2011
Development Officer
Sunlife Insurance Company Limited
Support marketing and sales team. Communicating with potential customer and product presentation. Assist in potential customer finding, sales and sales management
Ausbildung von Sahed Hasan
3 Jahre und 4 Monate, Sep. 2016 - Dez. 2019
International Business Administration
Hochschule Worms, University of Applied Sciences
International Marketing and Customer Relationship Management, Corporate Finance, Supply Chain Management, Advanced Human Resource Management, E-Commerce.
1 Jahr, Juli 2010 - Juni 2011
Marketing
Comilla University
Marketing Management, Environmental Marketing, Integrated Marketing Communication, Business Marketing, Service Marketing, Strategic Marketing, Global Marketing, Relationship Marketing, Advanced Marketing Research.
4 Jahre, Juli 2006 - Juni 2010
Marketing
Comilla University
Marketing Information System, Pricing Theory & Practices, Advertising and Public Relation, International Marketing, Product and Brand Management, E-Commerce, Business Logistics, Selling and Sales Promotion etc.
Sprachen
Englisch
Fließend
Deutsch
Gut
Bengali
Muttersprache