Stephen McCarney

Inhaber, President and CEO, Macro2 Brand & Business Solutions

Potomac Falls, VA, Vereinigte Staaten

Fähigkeiten und Kenntnisse

Marketing Strategy
Branding
Internal Communications
External Communications
Media Relations
Public Relations
Business Strategy
Marketing Plans
Business Development
US Corporate Connections
Corporate Communications
IT Expertise
Government Contracting Expertise
Merger and Acquisition Expertise
Online and Offline Marketing Expertise
Internet Marketing
SEO/SEM Expertise

Werdegang

Berufserfahrung von Stephen McCarney

  • Bis heute

    President and CEO

    Macro2 Brand & Business Solutions

    President and CEO of a brand and business solutions company that designs and delivers innovative, lifecycle marketing and PR strategies that enable global companies to achieve aggressive business growth objectives.

  • 1 Jahr und 5 Monate, Juli 2007 - Nov. 2008

    Acting Director, Marketing Communications

    Serco Inc.

    Acting Director of Marketing Communications for the North American division of a global management services company that designs and delivers integrated human capital management, logistics, engineering, IT and professional service solutions that enable government, military and commercial customers to improve processes and enhance mission effectiveness. Full accountability for overseeing the internal and external corporate brand, employee communications, media relations, and integrated marketing and public

  • 2 Jahre und 5 Monate, März 2005 - Juli 2007

    Senior Marketing Manager

    ENC Marketing & Communications, Inc.

    Directed all phases of national and international marketing and public relations strategies as account executive for more than 15 clients, including blue chip Fortune 500 companies selling to federal and state and local government. Developed clear, compelling client messaging and selected the right channels that reached the right audience with impact. Ensured the productivity and profitability of a team of five marketing managers and designers, helping technology clients convey complex solutions that meet

  • 3 Jahre und 4 Monate, Dez. 2001 - März 2005

    Senior Marketing Manager

    NISH

    Successfully executed a $1.8M annual marketing budget in support of a $1.7B federal program, providing strategic direction and process-based leadership to the Marketing Department. Developed strategic communications tools to maximize exposure of NISH and AbilityOne (formerly the Javits-Wagner-O’Day Program). Implemented lead generation and awareness campaigns to complement aggressive business development initiatives.

  • 2 Jahre und 10 Monate, März 1999 - Dez. 2001

    Marketing Communications Manager

    U.S. Inspect, Inc.

    Directed internal and external communications for the Chairman and CEO and managed all aspects of the company sales and marketing plan, reporting directly to the Vice President of Sales and Marketing. Contributed to a 30% and 20% growth in the residential retail inspection and commercial inspection markets, respectively.

  • 3 Jahre und 7 Monate, Sep. 1995 - März 1999

    Program Associate

    Council on Foundations, inc.

    Advised and supported more than 220 corporations in optimally positioning their corporate giving programs and foundations to maximize public impact while supporting strategic business objectives and enhancing customer loyalty. Served as the communications hub, designing and editing client newsletters, coordinating and executing conference programs, and generating customized marketing and educational materials that enabled corporate members such as American Express, Chevron, and Nike to increase awareness o

Ausbildung von Stephen McCarney

  • 4 Jahre und 6 Monate, März 1991 - Aug. 1995

    International Relations

    George Washington University

    International business International marketing Economics (minor)

Sprachen

  • Englisch

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Interessen

Business ventures
Business growth
global business expansion
marketing strategy
communications strategy
US government
US military
Defense market
government contracting

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