Tom Reiter

Partner, Expert Partner, Etribes

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

CMO
COO
Managing Director
Erfolg im eCommerce
Internationales Management
Interkulturelle Erfahrung und Kompetenz
Klassischen Markenaufbau ebenso wie langjährige Er
Marketing
Führungskompetenz
Unternehmensführung
Management
M&A
Change Management
Online Marketing
Markenstrategie
Touristik Know How
Re-Organisation
Prozeßoptimierung für Start ups
Omnichannel-Erfahrung
Leadership
Digital Marketing
Europa
Vertrieb
General Management
Strategieberatung
Geschäftsführung
BWL

Werdegang

Berufserfahrung von Tom Reiter

  • Bis heute 5 Jahre und 5 Monate, seit 2019

    Expert Partner

    Etribes
  • Bis heute 6 Jahre und 5 Monate, seit 2018

    Owner

    reit-solutions.com - Consulting für Digitalisierung/eCommerce/Growth Marketing

    Erfahrung in verschiedenen Branchen und unterschiedlichen Unternehmensarten (Start up to scale-up, Transformation multinationaler Unternehmen). Interims-Management Unterstützung. Kunden Referenzen, u.a. Tesa SE, Pro7Sat1, Officecentre, Nisbets, 9flats.com, FLIO, Hawesko Erfahrungen als/mit COO, Investment portfolio advisor, Transformation Lead, Competitive analysis, CMO, International eCommerce Strategy, GTM Strategy, Projeltleitung

  • 1 Jahr und 1 Monat, Apr. 2018 - Apr. 2019

    COO

    FLIO

    Enhancing your flying experience with FLIO - the digital airport experience app and your flight companion. Operational leadership – more than 1 million installs worldwide

  • 2014 - 2018

    Managing Director Online Central Europe

    Staples Deutschland, Staples Europe

    Leading transformation of Staples in large parts of Europe to a relevant player in the online space apart from its previous brick&mortar only setup (stores and traditional delivery business). Building up dynamic pricing, eCommerce and multichannel capabilities, performance marketing Also Head of Marketing Germany across Online, large B2B clients and traditional Retail.

  • 2006 - 2013

    Managing Director Germany & Austria

    Opodo Group, later edreams OdigeO (opodo, edreams, Go Voyages, Travellink)

    • Executive Committee Member of the Group, direct report to the CEO • P&L responsibility, turnover > 700 million EUR p.a., >150 employees , leading all local functions • Negotiator for the group with leading suppliers, e.g. Lufthansa, Kayak, TUI etc. Highlights: • Differentiation into packages incl. spin-off of a dynamic tour operator, Opodo Tours (today tropo) • Conception of IBEs for flights, hotel and dynamic packaging Double-digit growth in gross sales and EBITDA in each year from 2006-2012

  • 2007 - 2011

    CMO Opodo Group

    Opodo

    - Leading and coordinating all Opodo Marketing across 13 markets across all marketing channels (SEM, SEO, Affiliation, CRM, Retargeting, Metas, Social, Brand) - Conclusion of paneuropean deals with advertisers, media platforms, IT partners and suppliers - Overseeing substantial double digit million € marketing budget - Achieving reduction of more than 10% each year in cost per orders across Europe all the while achieving strong double digit top and bottom line growth

  • 2003 - 2006

    Online Marketing Manager, Sales & Distribution Manager

    Opodo

  • 2002 - 2003

    Deputy Head of Competence Center Shopping

    AOL

  • 2000 - 2002

    Executive Assistant VP Content

    AOL

  • 1999 - 1999

    Kontakter

    Wunderman Cato Johnson / Young&Rubicam

  • 1998 - 1998

    Marketing

    Lufthansa USA

  • 1997 - 1997

    SAP-Berater

    C&L Unternehmensberatung (später PWC bzw. IBM Consulting)

Ausbildung von Tom Reiter

  • University of Economics, Prague

  • BWL

    WWU Münster

    Marketing, International Management

  • Gestion/ Business Administration

    ESC Montpellier

Sprachen

  • Deutsch

    -

  • Englisch

    -

  • Französisch

    -

  • Spanisch

    -

Interessen

Musik
Tennis
FC St. Pauli
Golf im entspannten Rahmen

21 Mio. XING Mitglieder, von A bis Z