FILIPE LAZARO

As a CPO, I define and drive the global B2C strategy for three renowned brands across 100+ websites. Leading two development teams, along with a content management team and supporting roles, I drive the successful execution of key initiatives. Key Achievements & Responsibilities: • Define and execute the global program strategy, ensuring alignment with business objectives. • Develop and maintain the program roadmap, effectively prioritizing initiatives for Bosch DIY, Dremel, and Rotozip brands.

Key Achievements & Responsibilities: • Successfully launched multiple new product features, resulting in increased revenue and market share. • Led the development of two cross-functional teams to deliver software products that met business and customer needs. • Collaborated with stakeholders to define product vision and strategy, and translate them into clear and actionable product requirements. • Conducted market research, analyzed customer feedback, and monitored industry trends.

Main Responsibilities: Product discovery focused on user needs, work with stakeholders to build a product roadmap and define a MVP. Appling story mapping techniques to create a refined and prioritized product backlog. Collaborate with business and tech teams to embrace the vision and product strategy. Active participation in Scrum events (refinement, planning, review, retrospectives).

Achievements: Implementation of daily reports that help in decision making. Creation of metrics and charts that increased the visibility of the progress towards business objectives. Main Responsibilities: Create and maintain the Product Backlog. Prioritization of items that add greater value to the business. Strategic planning for product evolution. Conduct planning meetings and assist in the practice of agile methodologies by the development team.

Achievements: Web application development with service-oriented architecture and technologies such as AngularJS and Web API. Automation of billing system with Protheus TOTVS. Performance improvements in our payment system to support large number of simultaneous requests. Main Responsibilities: Analysis and systems development with .NET. Facilitate meetings and team’s progress toward the sprint goal. Support the Product Owner and remove impediments.

Achievements: Development of software solutions for clients including big airline and healthcare companies. Main Responsibilities: Analysis and systems development with .NET MVC4. Analyze systems requirements. Conduct meetings with clients to show software evolution.

Achievements: Reduced processing time by 50% in stock loan software, improving customer satisfaction. Main Responsibilities: Analysis and systems development with ASP. NET focusing on the financial area, Interaction with internal users and customers to learn and document requirements that are then used to produce business requirements documents. Incident management focusing on the development of stable solutions with better performance. Development of database solutions using SQL technology.

Achievements: Development of software solutions for large companies. Main Responsibilities: ASP .NET web application development using agile software development SCRUM. Presentation of the features developed for customers

Achievements: Improved quotation system streamlining purchasing processes. Main Responsibilities: Migration systems using Coldfusion technology to ASP .NET.