Adelina Minivaleeva

Angestellt, Marketing Lead EMEA, UK, US and ASEAN, Storyblok

Graz, Österreich

Über mich

Strategic and business-focused Marketing Lead with 8+ experience in building EMEA, UK, US and ASEAN communications strategy (both internal & external), campaign management, content creation and branding. Track record in developing, implementing and measuring successful communications strategy that resulted in brand awareness, customer acquisition and media coverage for clients and employers. Background of working with world-leading brands, including Google, Facebook, Chronext, Chopard, Paul Smith, Caudalie, Wethenew and L’Oréal.

Fähigkeiten und Kenntnisse

Brand Communications
Storytelling
Digital Content Creation
PR strategy
Content Marketing
Thought leadership
Brand Development
Social Media Marketing
Media Relations
Digital strategy
Marketing budget
Events Management
Creativity
End-to-end Campaign Development
Social Media
Marketing Communications
Corporate Communications
Press relations

Werdegang

Berufserfahrung von Adelina Minivaleeva

  • Bis heute 3 Jahre und 1 Monat, Mai 2021 - Mai 2024

    Marketing Lead EMEA, UK, US and ASEAN

    Storyblok

    Developed and managed communication strategies across multiple regions including EMEA (Nordics, DACH, France, Netherlands), UK, USA, and ASEAN, resulting in increased brand awareness and Share of Voice dominance. Established thought leadership profiles for company founders and top management, securing coverage in prestigious publications like Forbes and EU-Startups. Collaborated with renowned clients such as DeepL and Chronext to enhance brand visibility through PR activities.

  • 2 Jahre, Juni 2019 - Mai 2021

    Head of Brand Marketing and Communications (ASEAN, Middle East and Europe)

    Airome Technologies

    A software provider offering cybersecurity solutions covering 300 000 legal entities, and more than 2 million private individuals around the globe. Promoted to the role within a year at SafeTech group of companies.

  • 1 Jahr und 1 Monat, Feb. 2019 - Feb. 2020

    Marketing Manager

    SafeTech

    A developer of innovative solution for protecting remote banking systems and e-document management systems. Clients include more than 60 banks, including most of the TOP-10 banks in Eastern Europe.

  • 7 Monate, Apr. 2018 - Okt. 2018

    Marketing and Communications Manager

    Humaniq (London,UK)

    A fintech start-up on a mission to help eradicate poverty using pre-eminent technologies (blockchain & biometrics).

  • 1 Jahr und 3 Monate, Feb. 2017 - Apr. 2018

    Marketing Manager, Corporate Communications Department

    Ak Bars Bank

    One of the 20 largest Russian banks by assets, with over 3 million retail customers. A universal bank, offering corporate, retail and investment banking products.

  • 1 Jahr und 1 Monat, Feb. 2016 - Feb. 2017

    Junior Marketing Manager

    Pulsar Venture Capital

    A global venture capital fund operating in Russia, USA and worldwide.

Ausbildung von Adelina Minivaleeva

  • 2 Jahre, Okt. 2014 - Sep. 2016

    MSc Management Science and Marketing Analytics

    Lancaster University

    Marketing Modelling, E-marketing, International marketing, Marketing Research Methods, Forecasting, Spreadsheet Modelling (Excel&VBA)

  • 2 Jahre und 9 Monate, Okt. 2011 - Juni 2014

    Operations Management

    Lancaster University

    Operations Management, Innovative Developments, Business Forecasting, Project Management and Negotiation Skills, Advertising, Digital marketing, Integrated Marketing Communications

  • 3 Jahre und 10 Monate, Sep. 2010 - Juni 2014

    Financial Management

    Kazan State University

    Accounting, Marketing, Statistics, Economics, Macroeconomics, Maths, Finance

Sprachen

  • Russisch

    Muttersprache

  • Englisch

    Fließend

Interessen

Sports and fitness
Creating things: art
photography
Blogging

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