Arjun Swamy

The largest Independent advertising agency across the Triopoly of Google, Amazon, Facebook. Closed over $4M in annual recurring revenue comprised of large multinational digital advertising deals. Provide regular feedback to various leaders on the client services team to ensure that feedback from prospects are being incorporated into go to market strategies for the agency as a whole.

Gained valuable marketing experience by developing new business presentations identifying possible key differentiators for clients. Developed Business Strategy skills by conducting competitive analyses for advertising clients. I researched each respective industry identifying possible opportunities to steal market share. I achieved a thorough understanding of advertising by analyzing different ad spots and identifying successful trends within each advertising channel.

I am gaining valuable leadership skills leading a team of Account Executives to meet our Annual Sales goals. I developed a new training program to help assist new hires become familiar with the Daily Aztec and our methodologies. I was also in charge of pursuing large leads and converting them to sales. I also manage the national clients, maintaining a strong mutually beneficial relationship.

Developed a thorough understanding of content marketing by working with CEO to create an effective marketing strategy to market Filestage's launch Learned the ins and outs of email marketing by developing an email marketing campaign to draw more attention to Filestage's cool software. Grew my already complex understanding of social media marketing by managing Filestage's different social media profiles increasing overall engagement.

The Daily Aztec is the main publication at San Diego State University that appeals to a college market of over 30,000 students. Generated leads to sell advertisement opportunities. Followed up with those leads and convert them into sales. Was awarded the best closer award

German Studies, Finance, Marketing