Beata Nemcok Haringova

Managing marketing department ESET SK with strong accent on business performance and generating measurable growth in online business and ROI. Responsible for planning and managing of all direct and channel marketing programs, incl. budget, market analyses, online presence, web communication, direct marketing, lead generation, content marketing, SEO/SEM, social media, online advertising and implementing digital marketing strategy. Responsible for events, trade shows and offline media communication.

Responsible for planning and managing of internal and external communication in Slovakia and marketing department. Managing all marketing activities for sales channels and business divisions (consumer electronics – mobile, home entertainment and appliances, air energy). Responsible for budget management channel activities, PR, in-store communication, product promotions, incentive programs, merchandising, events and trade shows.

Channel management of Marketing and Communications (MC) departments of servicing countries of CEMEA (DACH countries, central and eastern Europe). Responsible for MC activities budgets, handling all MC financial transactions, entry processes and tools of MC, replacing the procurement team as the facilitator between the Supplier and the MC Requester, tracking of defined budget vs quarterly actuals vs forecasted deployment and reporting to MC team.

Management of marketing department in Slovakia. Responsible for preparation of marketing and communication strategy, budget management, planning, internal and external communication, PR, brand awareness management, web content management and online presence, events (conferences, exhibitions and trade shows), online and offline advertising and merchandising. Reporting to CEO and HQ in Germany.

Management of accounting for selected clients. Preparation of accounting documents. Tax and VAT accounting. Assets management, clients consulting (accounting and taxes), state authorities requirements management, preparation of reports, execution of statistical requirements.

Financial and project management of CEO office, administration support, responsible for time management of CEO, preparation of presentations and agenda for board meetings (English, German), coordination of internal meetings, office management (related to CEO), travel management and coordination of events and trade shows.

International Business, International Marketing, Marketing Strategy, Market Analysis, Company Finance, Business Leadership, Diplomacy, Foreign Languages