Carlose Lopez

Angestellt, Digital Manager, QS Group

London, Vereinigtes Königreich

Fähigkeiten und Kenntnisse

Business strategy
marketing strategy
digital strategy
digital marketing
digital communication
social media
e-commerce
marketing communications
digital media
web project management
business transformation
change management
product management
agile project management
team management
entrepreneurship
content marketing
usability
SEO
SEM
SMO
agency relations
account management

Werdegang

Berufserfahrung von Carlose Lopez

  • Bis heute 12 Jahre und 2 Monate, seit Mai 2012

    Digital Manager

    QS Group

  • 5 Monate, Sep. 2011 - Jan. 2012

    Senior Digital Consultant

    Prisa Group

    Consulting on digital transformation and change management of business, organisation, process and digital marketing

  • 1 Jahr und 3 Monate, Nov. 2009 - Jan. 2011

    Online Business Manager

    Zed Group

    - Defined market opportunities, product, marketing, communication strategy and roadmap of citaxcita.es (dating website) - Project Leader of diarionegocio.es developing and implementing a digital transformation strategy (news portal and social media) - Worked at the Social Games Division on business plan and communication strategy for 3 social games for facebook

  • 7 Monate, Nov. 2008 - Mai 2009

    Marketing Project Manager

    Tullo Marshall Warren

    - Project managed a full digital programme (CRM, web portal, online community, emails, content strategy, social media, SEO, accessibility and usability) with the Royal Air Force aimed to encourage interest and build relationships with 13 and 18 year olds - Responsible of planning, scoping, budgeting, reporting, risks management and coordination of five external agencies and internal teams

  • 1 Jahr und 9 Monate, Feb. 2007 - Okt. 2008

    eBusiness Project Manager

    MediaOne

    - Managed ecommerce (B2C & B2B), digital marketing, online strategy, intranets, extranets, online apps, SEO/SEM, content marketing and usability projects from conception, planning to delivery and beyond - Responsible of internal change management, implementing Agile & Prototyping to meet agency and client objectives - Worked closely with clients to establish their business requirements and providing them with expert advice, delivering online solutions, identifying their optimal internet strategy

  • 3 Jahre und 5 Monate, März 2002 - Juli 2005

    Software Product Manager

    Cravitel

    - Developed business & marketing plans to attract financial backup from investors - Planned, designed & developed the Cravitel marketing and sales strategy - Identified the entry strategy into Spanish market analysing trends & opportunities for our products and services - Developed pricing structures, payment options, user & technical product documentation - Had responsibility for product roadmap outlining product development, schedules & commitments - Responsible for the introduction of a Renting Programme

  • 1 Jahr und 8 Monate, Apr. 2000 - Nov. 2001

    Account Executive

    Solution System

    Account management of existing and new clients. Responsible for online content creation, email and newsletters campaigns.

Ausbildung von Carlose Lopez

  • 11 Monate, Sep. 2010 - Juli 2011

    MBA

    IE Business School

    Digital marketing and ecommerce

  • 7 Monate, Sep. 2004 - März 2005

    Marketing

    Universitat Pompeu Fabra

  • 5 Jahre und 2 Monate, Jan. 1996 - Feb. 2001

    Economics & Environmental Economics

    Fundacion Universitaria de Popayan

Sprachen

  • Englisch

    Fließend

  • Spanisch

    Muttersprache

21 Mio. XING Mitglieder, von A bis Z