Christian Novosel

Leading Austrian Airlines digital and data transformation in a holistic way: Enabling data driven decision culture (C-suite and below), providing data infrastructure (data catalogue, cloud based data platform), building data communities, establishing data academy (training & development across all levels), data democratization through a helpful data governance, agile deployment of data tools (DevOps), and much more...

Running Corporate Development division, responsible for strategy execution, project management, fleet/asset management and digitization/data transformation. Running all strategic initatives, e.g. aircraft phase-in projects (additional 777 + A320), phase-out projects (sale of DH4, A319 and 767) or implementation of Premium Economy Class. Responsible for group wide strategic business intelligence strategy, introducing group wide top executive decision making systems (digital boardroom app).

Responsible for overall Airline Strategy, Strategic Projects and Management of Investment Portfolio (Regional Airlines, plus further ~30 company investments). Introduced new premium economy class, developed new loyalty strategy with customized benefit structures. Initiated customer centric personalization initiative. Based on analytics and predictive modeling, permanent and volatile motives of each individual traveler ("segment of one") are analyzed and used to improve service quality and relevant offers.

Airline & Digital Expert (Revenue Management, Advanced Analytics, Cost containment, Network Planning, industry trends & developments, aircraft complexity management, future end customer development)

Led company wide strategic cost containment project for the CFO, stabilizing CASM development. Major initiatives included renegotiation of engine maintenance contracts, revised A/C scheduling process and spare A/C usage.

Strategie & Organisation