Claus Müller

Manager for Autodesks European Independent Software Vendor Channel.

Sales Manager within DACH focusing parts of the AEC market

• Sales Development Coaching Channel Partners how to be successful with subscription • Developed partner programs such as: Substance - change management program - in Germany and France or BEST IN CLASS EMEA wide with big success. • Positioned Subscription as a new business process to end customers how to own software of Autodesk • Led and set up the internal telesales team in Switzerland with 9 people

• Teamleader of the Direct Marketing Team (3 people) with responsibilities for trade shows, direct marketing and database marketing • Developing digital response marketing concepts like newsletters or eDM • Integrating and designing of automated DM tool APRIMO • Developing from big IT shows like CeBIT to vertical market shows like AEC show ACS FFM. • . • Reporting to the local Marketing MG

• Setup of a publishing system – move from static HTML pages to a database driven publishing system – which still exists with Autodesk WW Internet and Partner Extranet! • Developed new publishing processes to grow the content of the page from several hundreds to x-thousand pages within 1 year • First change of content and look and feel within Autodesks annually product launch with all European languages within 6 weeks. • Set up interactive tools

"Helping People Imagine, Design and Create a Better World.” Autodesk, Inc., is a leader in 3D design, engineering and entertainment software. Since its introduction of AutoCAD software in 1982, Autodesk continues to develop the broadest portfolio of state-of-the-art software for global markets.

Worked along with SMB companies in order to develop their businesses. • Main clients were companies in the SMB area, a Real Estate company, a house builder and a company that developed brands for Do It Yourself chains.

EC Consult was a small startup Consultant Company with at that time 14 people. Focus was the development of firms in the SMB area to increase revenue and profit as well as help for companies with negative cash flow.

Sigel is a leader in stationary in the German speaking area of Europe. While they started to produce paper for printers and any kind of prefabricated forms like invoices etc. today they are a leader in many stationary areas having expanded their great vertical and horizontal diversifications amongst all areas and delivering to 3.600 vendors in Europe. www.sigel.de • Assistant to the General Manager and Sales Manager (focus on Marketing and Sales)

Frankfurt/ Eschborn, (Siemens und Linotype-Hell.) ISGI was a cooperation between SIEMENS AG and Linotype Hell – both Leaders in Dataflow and Printing Innovations. They have focused on Microfilm and on any kind of “Away from Paper” Technology • I was working on a project that ISGI did together with BMW AG in Munich. The focus of BMW was to get their CAD data digital in order being able to work “follow the sun”.

Database Marketing. Theory, Practice and Application in University/ Industry Interface. • University of Ulster, Belfast, Northern - Ireland. Final Years Project • Installation of a Database Marketing System at the Marketing Department of the Uni

Marketing