Freddy Then

Wir sind ein Spieledesign-Eigenverlag

Project manager for Siemens, in charge of the coordination of the website development and rollout of the Worldwide brand campaign "Ingenuity for life", mainly for the Global and Chinese market. Responsibilities: Project planning, communication and coordination between the global and international clients, the international teams and agencies involved, content management, HTML programming and support of other teams among others.

Strategic planning, analysis and optimization of online and offline marketing campaigns (Social media, app launch, media and promotional activity event organization), conceptualization and implementation of communication campaigns, KPI definition, analysis and optimization, creation and presentation of campaign reports, CRM, project and team management

Marketing strategy and management of various areas: Social media, SEM (SEO and SEA), Buzz MK, digital creativity, design and web development, market research and analysis, KPI definition, monitoring and optimization, media relations

Online media campaign strategy, planning and implementation, community management

Campaign planning and implementation, SEM (SEO and SEA), banner campaigns, social media marketing and websites management with different content management software programs