GEOFF LETHBRIDGE

Sales & Management consultancy to Commercial & Automotive Vehicle 1st Tier manufacturers, emphasis on Visual Safety. On behalf of Spafax International as Head of Sales operating in Commercial Vehicle Markets, HGV, Agri, Military, Municipal, O.E & Distribution sectors.

Export Sales Development, Key Account & General Management for a multi-site privately held U.S investment management company specializing in Vehicle Safety Warning products. Management & development of Northern & Eastern Europe, business strategy development, identified & leveraged new revenue streams (Aviation & Agri), NPI, secured private label contracts, managed agents, conducted new product launches to distribution channels, exhibition organization & attendance, forecasting, international export travel

Created Start Up Company, generated & brought to market a new brand, website creation, marketing materials, rigorous product evaluation & selection from a network of global suppliers, ‘Amber Warning Lighting’ for import & resale online & via distribution (Motor Factors, Wholesalers, Distributors & Safety Equipment specialists). 12/24V LED, premium quality Beacons, Lightbars, Work-lamps, Aux Lighting for use on C.V, Off-Highway, Agri vehicles.

Sold Automotive Safety Products (Lighting, Wiper Systems, Mirrors, Electrical products) to Wholesalers, Distributors, Agents and O.E.Ms for use on Trucks, Off – Road, Agricultural, Construction & Mining vehicles. 39 NEW accounts across 23 countries, 13 countries of which were virgin territory (e.g Russia, Indonesia, Slovenia, Croatia, Romania, Philippines, Colombia) Account Management & BDM (146 customers in 45 countries): Focus: S. East Asia, Eastern Europe, Scandinavia, Benelux, Middle East, Far East

Modern Languages German / French