Gabor Egri

Berufserfahrung von Gabor Egri

• Bis heute 1 Jahr und 11 Monate, seit Aug. 2022

  Head of Marketing

  Kulturhaupstadt Europas Chemnitz 2025 GmbH

  • Gathered and analysed market needs, concerns and aspirations while optimising impact of marketing communications (Marcom) campaigns through comprehensive research and consistent messaging. • Negotiated and fostered partnerships with partners • Shared a natural affinity for transforming qualitative insights into strategies and actions driving brand exposure across national markets. • Defined brand identity, positioning and strategic direction while building a new visual concept aligned with brand DNA.

• 6 Monate, Okt. 2021 - März 2022

  Festival Director

  Festivalacademy Nonprofit Ltd.

  Key achievements • Facilitated a ten-day international summer music festival, two international violin competitions, masterclasses and concerts. • Played key role driving organisational growth having project managed creation of a new office and brand structure. • Managed and mitigated project risks and issues while ensuring effective governance and engagement at all levels. • Delivered and managed a new loyalty strategy with a growth of 40% of membership.

• 7 Jahre und 10 Monate, Okt. 2013 - Juli 2021

  Marketing and Development Director

  Müpa Budapest Nonprofit Ltd

  • Reduced staff attrition through a culture of mentoring, training, and professional development • Promoted brand storytelling across full range of engagement opportunities alongside brand style, visuals and Tone Of Voice (TOV). • Uncovered consumer insights to inform brand strategy/tactics, maximise market share • Managed senior-level insight gathering and financial reporting. • Created and implemented marketing plans, including Through-The-Line (TTL) campaigns.

• 1 Jahr und 4 Monate, Juni 2012 - Sep. 2013

  Senior Marketing and Communications Manager (Contract)

  Freelance, self-employed

  • Called upon awareness of new and emerging developments and technologies used across traditional and digital marketing channels while also creating high-impact press and Public Relations (PR) strategies. • Provided input into website content management for one of Britain's most sought-after, Olivier Award winner Director and Choreographer, Drew McOnie. • Supported British Choreographer, Director and Writer Gary Lloyd in developing and delivering a social media campaign of "Hair, the Musical".