Helene Dore

For chemical, medical and IT&T products: - Manage international back to back orders - Organise shipping documentation - Deal with all import/export and logistics queries - Advise customers on shipping times and charges

Luxury and premium goods Account Manager • Develop Black XS brand with a worldwide digital platform • Manage a partnership between Universal Music and Paco Rabanne • Propose and manage the production of qualitative brand content for Krug) • Organise retail and street marketing events for Givenchy and YSL • Supervise production of marketing and communication tool-kit for Schiaparelli

Senior Project Manager for HSBC • Define the direct marketing strategy (qualified database, quality test of CRM campaigns) • Follow-up of creation and fabrication of direct marketing tools (mailing, e-mailing, welcome-pack) • Manage the offline projects: press, TV • International coordination with the London head office Results: +250% on saving accounts opening vs target defined for Q1 09 +18% of HSBC Premier customers in 2009 vs 2008

Project Manager for McDonalds France and Portugal • Manage overall project: handle implementation of promotions in restaurants, keep tight schedules, manage project budget, follow-up of all logistics chain… • Collaborate with entities (Intertek, Bureau Veritas…) to improve the process management according to promotions and brand constraints • Negotiate and launch production of promotional materials (Asia, USA) Results: turnover: +12%; transactions: +13% with the 2 UNO games

• Develop and follow the production of the promotional tools • Develop and execute new merchandising displays • Manage the deployment of the Wlan offer in restaurants (1st hotspot in France with approximately 12,000 connections per month) • Optimize in-restaurant communication with POP kits which delivers the right message to the right place in order to reach the strategic targets and within the budgetary constraints Results: savings of 20%

Project and programme management Marketing