Ingo Angres

Adoption & Change Manager, Digital Workplace

- Leadership of international “liquid“ teams for strategy implementation, concept and execution of all relevant marketing activities - Close cooperation with agencies, freelancers and consultants - Part of international strategy teams to develop the divisional structure - External and internal communication of the relevant marketing projects (world-wide) - Monitoring market research projects and definition of clear tasks, based on its findings

- Interface for all subsidiaries, partners and key customers - Customer cluster management and development of the internal processes of this new company division - Customer feedback collection and report to all departments to increase the customer orientation within the product development process of the company

- Development and monitoring of selected product campaigns, including the leadership of cross functional project teams - Cooperation with agencies, freelancers and consultants - Development of the corporate shop-in-shop system to increase the brand impact at the point of purchase (e.g. Saturn, Fnac, Best Buy, Guitar Center, Tesco) - Monitoring of the international roll-out of the selected launches

- Development of the new corporate tradeshow concept, presentation and implementation on a world-wide basis - Redesign of the event concept (sales kick-offs, conferences and congresses) - Planning of all relevant lead fairs and monitoring

- Product launch communications - Concept, presentation, implementation - Development of a new product communications system for a global roll-out within our subsidiaries and close business partners

Strategic Organization, Global Accounting, Marketing Communications, Consumer Behavior and Marketing Strategy, Social Media and Digital Marketing, Brand Management, Managing Culture, International Business. Master Thesis: Internal Communication and Change Management.

Marketing Psychology, Consumer Behavior, Marketing & Communications, Accounting

Advertising, Marketing, Communication and Production, Accounting, Presentation, Product Lifecycle Management, Distribution