Janine Jansen

- Adapt & develop new marketing campaigns and communication strategies - Execute campaigns and take actions by leading cross-functional departments of strategy, creative and service. - Project management with high quality control while working on schedule and budget - Build and sustain strong client relationships by being the direct POC for clients.

• Cultivated multicultural awareness, language and communications skills in Spanish and Portuguese. • Improved organizational, negotiating and budgeting skills. • Adapted to unanticipated situations and solved unforeseen problems by improvising new plans.

• Developed marketing strategies for portfolio based on customer and sales data analysis to meet acquisition and retention objectives. • Lead multiple vendor channels to execute promotional activities and events adapted to customer and property type. • Built and sustained strong client relationships with property managers and leasing agencies of over 100 accounts. • Coordinated between business development, contract management, and engineering teams to resolve issues and maintain customer satisfaction.

• Utilized internal databases and reporting structures for sales reporting reporting, data analysis, and database management. • Supported Account Managers’ sales and marketing initiatives and events by coordinating sales reps. • Provided administrative support and ordered marketing and promotional materials.

• Performed statistical data analysis and research for professor's projects. • Assisted in production and launch of the International Journal of Finance. • Created marketing materials for the business college using Adobe InDesign.

•Developed multi-channel & trade marketing programs & marketing strategies. •Product mgt: mkt research, new product and packaging development, demand mgt. •Established & supervised production schedules for product & materials. •Supported go-to-market plans, new product launches, sales strategies, ad schedules and promo calendar & managed 60+ sales reps. •Brand mgt: created brand identity & integrated brand strategy to imrpove brand awareness. •E-marketing: Website development, SEM (SEO/SEA), SMM.

• Planned, prepared & managed marketing events, including trade shows and exhibits. • Briefed creative team on copy and content of sales and marketing materials in consistency with brand image. • Sourced high quality promotional marketing materials and POP displays. • Organized product sample distributions for new product launches, sales promotions, business development and PR activities. • Responsible for bookkeeping incl. expense report maintenance, customer order processing, and invoice management.

• Planned and executed tours and special events ranging from small groups to assemblies of over 150 people. • Organized seasonal marketing events. • Provided customer service.

• Tutored students on the concepts of Marketing Research and statistical mathematics. • Instructed students on the use and application of statistic program ‘SPSS’ for marketing research.

Marketing Strategy, Global Marketing, Consumer Behavior

E-Marketing, International Marketing, Marketing Strategy