Kenny Tran
Angestellt, Head of Growth, Wunderflats GmbH
Hamburg, Deutschland
Über mich
Hey there, I'm Kenny Tran, and I'm all about making marketing strategies come to life. Currently, I proudly serve as the Head of Growth at Wunderflats in Berlin, Germany. We're on a mission to redefine housing, offering modern furnished apartments with the convenience of booking a hotel. Our unique selling point? We make housing access a breeze. In my role as the Head of Growth, I'm the driving force behind our high-growth marketing strategies. With over a decade of experience in the marketing game, I've explored various tools and platforms, from SEO and SEM to social media and email marketing. My specialty? Growth marketing. I thrive on crunching numbers, spotting growth opportunities, running experiments, and fine-tuning based on what works. But enough about my journey—let's talk about us. I'd love to connect on Xing. Whether it's swapping industry insights, brainstorming new ideas, or simply having a good conversation, I'm all ears.
Werdegang
Berufserfahrung von Kenny Tran
Wunderflats offers modern furnished apartments with the ambition to build the next-generation housing platform to make access to housing as easy as booking a hotel. - Leading growth marketing efforts. - Defining the growth strategy. - Improving product-market-fit.
1 Jahr und 6 Monate, Nov. 2020 - Apr. 2022
Paid Media Manager - DACH / Benelux
SmileDirectClub
SmileDirectClub is an oral care company that exists to help more people realize the life-changing potential of their smiles. SmileDirectClub is the creator of the first teledentistry platform for teeth straightening. - Managed the online marketing mix including Google Ads, Facebook Ads, Pinterest Ads and Snapchat Ads. - Launched SmileDirectClub in several European markets, overseeing website, CRM and performance marketing.
Dreamlines is an innovative and fast-growing online portal for cruises aiming to revolutionize the way cruises are booked. - Managed campaigns in Google Ads, Bing Ads, Facebook, RTB House, Criteo and Tradetracker. - Collaborated with sales department to improve conversion rate of generated leads. - Responsible for the implementation of Google Tag Manager and Google Analytics 360. - Worked on marketing tech projects (lead scoring, call tracking, chat bots).
7 Monate, Nov. 2017 - Mai 2018
Performance Marketing Manager
StyleLounge
StyleLounge is a real-time fashion price-comparison website with over 1 million products. Offering an easy way to find the best priced fashion in 5 European markets. - Managed campaigns in Google Ads, Bing Ads, Facebook and RTB House. - Collaborated with BI to automatically create Google Search campaigns covering roughly 120 million keywords through BigQuery. - Learned to analyze performance data using basic SQL. - Developed organic growth strategy.
2 Jahre und 9 Monate, Feb. 2015 - Okt. 2017
Online Marketing Specialist
Elevate Digital
Elevate Digital is a full-service growth marketing agency for home, fashion and lifestyle brands. Services include website design, website creation and online growth strategy. - Developed SEO optimization strategies. - Worked on organic social media and brand building strategies. - Produced omni-channel performance marketing strategies. - Specialized in Google Ads, Bing Ads and Facebook Ads.
3 Jahre und 9 Monate, Jan. 2014 - Sep. 2017
Online Marketing Specialist
Succesvolle Formule
A network of online specialists, aiming to support businesses in their online growth. Succesvolle Formule is a highly agile network which provides services such as: online campaign management, SEO reports and website development. - Worked on SEO projects with De'Longhi Netherlands & Kenwood Netherlands. - Specialized in Google Ads & Facebook campaigns.
3 Jahre und 6 Monate, Juli 2013 - Dez. 2016
Content Marketing Manager
Mensgoodlife
Mensgoodlife aims to keeps you up to date with the latest lifestyle new for men including topics like entertainment, fashion, gadgets and health. - Managed collaborations with companies such as Heineken, Disney and Gillette in the form of sponsored content.
Ausbildung von Kenny Tran
11 Monate, Sep. 2013 - Juli 2014
International Business Law
Tilburg University
Thesis: "Shareholders prefer independent board members: conventional wisdom or premature assumption?", English spoken and written curriculum
3 Jahre und 11 Monate, Sep. 2009 - Juli 2013
Business Law
Tilburg University
Thesis: "The protection of shareholders", Dutch spoken and written curriculum
Sprachen
Deutsch
Fließend
Englisch
Fließend
Niederländisch
Muttersprache
Vietnamese
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