Laurene Jingying Guo

WPS Office is a top mobile office app with more than 100m installs worldwide, and an MAU of over 60m. - Developing new dsp/direct client partnerships and optimize existing ones, for traffic monetization within WPS Office, covering negotiations, integration, and later testing and optimization processes - Keeping an eye on the latest mobile monetization trends, and implementing with product team - Participating on overseas events, maintaining and building partnerships beyond the current spectrum

One of the major overseas mobile game publishers in China. Its game Naruto Online, was nominated Best Mobile Game of the year by Facebook in 2016. - Managing online community events for social media i.e. Facebook/TwitterYoutube; - Creating app-related materials for viral spreading among gamers, to grow and maintain community enthusiasm; - Google Play rating management and optimization; - Localization for English version and management for updates; - Planning in-app events.

Ultrapower Software is a publicly traded company listed in Shenzhen Stock Exchange (SZ: 300002), and one of its main business is mobile game publishing. - Leading a team of 5 members, to brainstorm and to design community events, and to help players with strategies and other gameplay questions; - Managing community events for social media Facebook, Reddit, Line & WhatsApp; - Creating game-related materials for viral spreading among gamers, to grow and maintain community enthusiasm;

- Copywriting of Facebook ads and news releases; - Managing media and PR agencies, negotiating and following up on realization; - Managing localization providers and freelancers, and safeguarding the final quality.

One of the world’s leading language service providers. - Resource analysis and allocation prior to project kick-offs; - Coordinating resources, working out project schedule and quote for client; - Working with various stakeholders, and ensuring efficient and accurate information flow; - Control on project quality, cost, timeline and resources; - Post-mortem analysis with team and clients, presenting during case study sessions.

National scholarship qualifier 3 years in a row: top 5%