Lea Naschberger

- Stakeholder management across diverse internal and external teams for large-scale, high-value projects - Co-ownership of brand tone of voice framework for B2B audience - Strategic content creation with a track record of creating compelling assets that drive revenue growth - Creation of compelling speeches and presentations for C-level executives for various high-profile events

- Producer and host of Working Language - Der HR Podcast über Kommunikation in der Arbeitswelt - Strategic content creation and copywriting in English and German for B2B audience and HR target group - Management of freelancing team, consisting of up to 20 freelancers (writers, translators, proofreaders etc.) - Production of product marketing assets

Coordination of internal and external communication PR strategy development Creation of press releases for all relevant press and media outlets Production of various advertising measures Content creation for app, homepage and blog

Copywriting of all advertising measures for various customers Content creation for internal communication including English translations Concept development for advertising measures Textual maintenance of Typo3 homepages and SEO optimizations

Support and content management of Instagram & Facebook channels Influencer management on Internationaler level Processing of customer enquiries via social media tools Zendesk, Facelift and live chat Product training and process optimization for customer support

Texts for various types of print and media channels Social media content management for various clients Text maintenance of Typo3 homepages and Wordpress blogs Monitoring and statistical evaluations

Intermedialität & Literaturvefilmungen