Manfred Ritz

Sustainable Digital Transformation, Smart Platforms and Manufacturing, GenAI, AI & Data Analytics, Advanced Computing, Cloud, Big Data & Security

Support CEO and Senior Management Team. Responsible for improvement of EXA business processes, support program and project management, consult in architectural and quality reviews, lead creation and marketing management, consult for innovation at EXA.

Manage analytics team, commercial and university partnerships. Define scope, schedule, budget, quality, risks for consulting and service offerings. Project management, design, develop self-sustained AI applications, adaptive learning algorithms and big data platform on Azure Cloud for asset condition monitoring, deployment on edge, premise & cloud. Business plan, go-to-market strategy for generic AI-Applications, DevOps-platform embedding, interface to IoT/Energy/Finance-platforms.

Manage analytics programs, agile projects and cloud application development on Azure, AWS leading project teams on-shore and off-shore, India. Design, execute go-to-market for solutions, products emerging issue detection, predictive maintenance, anomaly detection, digitization of paperwork & NLP. Manage - information security management system, ISO27001/2 certification in additional executing role as information security officer. Consultant to customer project digital target picture definition.

Program management, advanced analytics, consulting services for customers of EXA AG. Stream lead - enterprise data governance - agile project to build enterprise - data ingestion platform (Cloudera-Hadoop, Informatica, IIoT/digital twin), central data and analytics services.

Department Customer Solutions: analytics management, consulting, project lead and architecture (analytical CRM, DWH, Data Marts). Cross-profit-center project lead, design and develop machine learning, analytical CRM solutions including churn prevention, cross & up-selling, SAS Visual Analytics customer segmentation. Design, develop, operate subscription & customer lifetime forecasting system. Concept to improve data quality and enrichment across entire ETL chain up to feature formation in DWH.

Department DialogPlus: Analytics consulting, project management and solution design for advanced analytical CRM. Initiate strategy, design, simulation for optimization of subscription marketing budget via sales channels based on subscription lifetime prognosis/hazard/risk-modeling and customer lifecycle management.

Department Cross- & Up-Selling Platforms: Advanced analytics, BI (eCommerce, Web Analytics) management: Design and develop subscription-survival predictive-modeling- and -analytics (cost per offer calculation, risk-KPIs). Business data analysis for participation management, analyze eCommerce participation candidates and provide sales forecasts. Business data analysis, pre-sales support for Valiton GmbH to internal customers of Burda Holding, including Debitor Inkasso GmbH, XING AG, Cyberport GmbH.

Department Enterprise Business Intelligence - Team Business Analysis & Architecture: Consulting Internal Customer (Product Management, CRM, Offer Management, Customer Sales), Business Intelligence Requirements Analysis, Project Management (Migration of Reporting Solutions)

Department Customer Management - Business Process Management: Development of Churn-, Up- and Cross-Selling Scores. Development of Customer Segmentation System and Customer Lifecycle Management, Customer Sentiment Analysis.

Department Media Factory: Project Management, Development of automated Scoring System (Churn-, Cross- and Up-Selling-Scores) for Department Customer Management Consumer, CRM.

Online Marketing - Target Group Planning (TGP) for United Internet Media AG. Design, develop machine learning solutions in big data projects for Target Group Planning (TGP) - Manufacture of United Internet Media AG: premium behavioral targeting models, automated target system (ETL, data mart, models, scores, profiles).

Design, develop and test new index products like DAX, VDAX and other indices, exchange-traded funds (ETFs), based on trading systems XETRA, EUREX. Build automated test framework.

Data Mining - Services, Development of Data Mining Tools for Customer Scoring in Banking.

Investment and capital market, investment theory, business informatics.

Computer science, parallel computing systems, solid-state-theory.

Deep learning/neural networks, solid-state-theory, mathematics.